Digital Marketing

1 day ago

Manila, National Capital Region, Philippines beBeeMarketing Full time ₱6,000,000 - ₱8,000,000
Job Opportunity

We are seeking an experienced Digital Marketing & Paid Media Specialist to join our team.

  • This individual will be responsible for conducting and analyzing market research, developing and implementing data-driven marketing strategies, and planning, executing, and optimizing paid media campaigns across multiple channels.

Key Responsibilities:

  • Conduct and analyze market research to identify target audiences and create segments.
  • Develop and implement data-driven marketing strategies to drive user acquisition and retention.
  • Plan, execute, and optimize paid media campaigns across multiple channels such as Google, Bing, Facebook, Instagram, Pinterest, and X.
  • Work on email and SMS marketing campaigns via Klaviyo.
  • Analyze the performance of programmatic advertising and track performance metrics.
  • Implement SEO and search optimization strategies.
Requirements

Non-negotiables:

  • Bachelor's Degree in marketing, digital marketing, communications, business, or a related field.
  • Over 5 years of experience in digital marketing with a focus on paid media campaigns.
  • Experience in an e-commerce or direct-to-consumer brand, ideally in the food or beverage sector.
  • Proven track record of managing successful paid media campaigns with measurable results, including improved ROAS and increased conversions.
Preferred Skills/Expertise
  • Experience in a digital marketing agency setting.
  • Certifications in Google Ads, Google Analytics, and Meta Blueprint.
  • Excellent communication skills.
  • Ambitious and a fun personality.
  • Proficiencies in Google Ads, Meta Business Suite, Google Analytics, Klaviyo, and Shopify.
  • Ability to stay current with digital marketing trends.

Benefits:

  • Competitive rewards package, including above-market compensation and healthcare coverage from day one.
  • Flexible work arrangements to support work-life harmony.
  • Opportunities for continuous learning and career advancement.
  • Collaborative and inclusive work environment that celebrates diversity and fosters growth.

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