Senior Product Marketing Strategist

5 days ago

Manila, National Capital Region, Philippines beBeeGrowth Full time ₱900,000 - ₱1,200,000
Job Overview:

We are seeking an experienced Product Marketing Manager to lead our product marketing efforts and drive revenue growth for our IT solutions, software, and services.

The successful candidate will develop and execute GTM strategies for product launches, market expansions, and feature rollouts, while working closely with cross-functional teams to ensure alignment on positioning and messaging.

  • Develop and execute GTM strategies for IT product launches, market expansions, and feature rollouts.
  • Conduct in-depth market research to analyze industry trends, customer needs, and competitor positioning.
  • Build and refine customer segmentation models to optimize targeting and personalized messaging.
  • Create and enhance sales enablement materials (pitch decks, battle cards, case studies, whitepapers).
Requirements:
  1. 8+ years of experience in product marketing within IT, B2B SaaS, or enterprise technology.
  2. Expertise in market research, competitive analysis, and sales enablement for IT solutions.
  3. Proven track record of launching and scaling technology products in global markets.
  4. Strong storytelling, messaging, and strategic thinking skills.
  5. Proficiency in CRM, marketing automation, analytics tools, and sales enablement platforms.
  6. Ability to work cross-functionally and influence stakeholders across technical and business teams.
What We Offer:

As a Product Marketing Manager at our company, you will have the opportunity to work with a talented team to drive innovation and growth. You will be responsible for developing and executing product marketing strategies that align with our business goals.

You will also have the opportunity to work with cross-functional teams to ensure alignment on positioning and messaging, and to develop and refine customer segmentation models to optimize targeting and personalized messaging.

Additionally, you will create and enhance sales enablement materials (pitch decks, battle cards, case studies, whitepapers) and conduct in-depth market research to analyze industry trends, customer needs, and competitor positioning.

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