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Marketing Insights Coordinator
1 week ago
This Media Analyst position is ideal for individuals who thrive in a dynamic environment, utilizing media intelligence and social listening tools to support our clients' needs.
The role involves tracking news releases, broadcast coverage, and social media mentions, analyzing their impact on clients, and presenting findings in a clear and concise manner.
The successful candidate will have a Bachelor's degree in relevant fields, such as communication, media studies, computer science, marketing, statistics.
A background in media analysis and report generation is essential, along with proficiency in data treatment techniques and technical writing.
- Track news releases, broadcast coverage, and social media mentions daily;
- Analyze client stories and mentions, determining their impact on clients;
- Prepare reports in slide format, presenting data and insights to clients;
- Collaborate with media monitoring partners for more effective research tools;
- Develop reports to provide clients with a clear understanding of their media presence and campaign performance.