Programmatic Campaign Specialist

3 days ago

Iloilo City, Western Visayas, Philippines beBeeProgrammatic Full time ₱800,000 - ₱1,000,000
Programmatic Media Manager

The role involves overseeing the full lifecycle of client campaigns, from conceptualization to optimization.

Key Responsibilities:
  • Build and manage audience segments in AI platforms based on client specifications.
  • Generate and name PMP Deal IDs automatically.
  • Curate inventory packages aligned to target segments.
  • Implement and verify ad tags, pixels, and tracking URLs across platforms.
  • Execute campaign QA checklists and secure internal sign-off.
  • Configure, test, and troubleshoot SSP integrations and inventory feeds.
  • Deploy deals into DSP seats and monitor for setup errors.
  • Troubleshoot integration issues across DSPs (DV360, The Trade Desk, Amazon) and SSPs (OpenX, PubMatic, Index Exchange).
  • Monitor live campaign metrics daily and produce performance reports.
  • Identify under-delivery or sub-optimal win-rates and adjust bids, caps, and inventory mix accordingly.
  • Track campaign margin versus target and propose optimizations to protect profitability.
Requirements:
  • At least 5+ years of hands-on experience in Technical Account Management or Programmatic Trading.
  • Deep expertise with DSPs (DV360, The Trade Desk, Amazon) and SSPs (OpenX, PubMatic, Index Exchange).
  • Proficiency in ad tags, pixels, tracking URLs, bid strategies, and campaign QA processes.
  • Strong troubleshooting skills across the full programmatic ecosystem.
  • Commercial acumen—balancing performance optimization with margin protection.
  • Excellent communication—able to translate technical concepts for clients and cross-functional teams.
  • Passionate About Programmatic: You live and breathe programmatic media and love the craft.
  • Marginal Gains Mindset: Constantly hunting small performance uplifts to drive overall campaign success.
  • Pride in Craftsmanship: You take ownership of your work and hold yourself to high standards.
  • Career-Driven: You see TAM as your long-term vocation and are committed to continual growth.
  • Curious Troubleshooter: You take initiative, own issues end-to-end, and solve problems independently.
  • Get-Things-Done Mentality: You roll up your sleeves and drive tasks to completion, no matter the obstacle.
  • Experimental Spirit: You're always testing new approaches and iterating based on real-world results.

Serve as first-line technical support for delivery issues, escalating complex cases to Engineering.

Research, document, and publish new curation and optimization techniques into the TAM Handbook.

Share best practices and train peers on emerging programmatic technologies.

Job Function:

Advertising

Industry:

Staffing and Recruiting

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