Brand Activation Specialist

1 month ago


Mandaluyong City, National Capital Region, Philippines MedsGo Full time

At MedsGo, we are looking for a skilled Brand Activation Specialist to join our team. This role is responsible for driving brand growth and visibility within retail environments.

About the Role

This position focuses on developing and executing promotional strategies that align with sales objectives and enhance customer engagement.

  • Create and implement promotional discount strategies to boost sales and attract customers.
  • Analyze product margins to ensure profitability and effectiveness of promotional campaigns.
  • Manage all aspects of discount-related projects, coordinating timelines and deliverables across teams.
  • Create and develop marketing materials, such as banners, layouts, brochures, and promotional content for in-store and website displays.
  • Oversee the execution of promotional campaigns, ensuring that all materials and discounts are prepared and delivered on time.
  • Monitor and report on the effectiveness of promotional activities, providing insights for future campaigns.
Key Responsibilities:
  • Budget Management: Manage budgets for promotional campaigns to ensure efficient allocation of resources.
  • Marketing Strategy: Develop and execute marketing strategies that align with sales objectives and enhance customer engagement.
  • Project Coordination: Coordinate project timelines and deliverables across teams to ensure successful campaign execution.
  • Creative Content Development: Create and develop marketing materials, such as banners, layouts, brochures, and promotional content.
  • Performance Monitoring: Monitor and report on the effectiveness of promotional activities, providing insights for future campaigns.
What You'll Need:
  • Education: Bachelor's degree in Marketing or a related field.
  • Experience: 3+ years of experience in trade marketing or a related field.
  • Skills: Strong analytical and problem-solving skills, excellent communication and project management skills.
Salary Estimate:

The estimated salary range for this position is $65,000 - $85,000 per year, depending on experience and qualifications.



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