Digital Marketing Specialist
1 week ago
Brand Collective Inc. is a dynamic and forward-thinking organization that seeks to push the boundaries of digital marketing. Our company values innovation, creativity, and collaboration in everything we do.
Salary & BenefitsWe offer a competitive salary range of $55,000 - $70,000 per annum, depending on experience, along with a comprehensive benefits package that includes health insurance, retirement savings plan, and paid time off.
Job DescriptionAs a Digital Marketing Associate at Brand Collective Inc., you will play a crucial role in developing and executing social media marketing campaigns that engage and resonate with our target audience. Your responsibilities will include:
- Conceptualizing and executing social media marketing campaigns that drive brand awareness and customer loyalty
- Collaborating with the design team to create engaging graphic and video content for social media platforms
- Identifying and partnering with influencers and content creators who align with our brand values
- Preparing detailed influencer briefs to guide content creation for influencer marketing campaigns
- Overseeing the content calendar to ensure timely and strategic publishing of all social media content
- Monitoring and analyzing social media channels to identify emerging trends, viral content, and popular topics
- Actively engaging with customers on our social media platforms, addressing inquiries and fostering a positive community
- Updating and maintaining performance reports to track the effectiveness of our posts, providing insights and recommendations for continuous improvement
To be successful in this role, you will need to possess the following skills and qualifications:
- Bachelor's Degree in Marketing, Communications, Business, or a related field
- Previous work or internship experience in digital marketing (preferred but not required)
- Possession of basic content creation skills such as writing, graphic design, and video editing
- Proficiency in using Microsoft Office Suite
- Ability to work both independently and collaboratively in a fast-paced environment
- Creative thinker with a proactive approach to problem-solving
- Up-to-date with the latest trends in social media
In addition to the salary and benefits mentioned earlier, you will also enjoy a number of other perks, including:
- Opportunities for professional growth and development
- A collaborative and supportive work environment
- A recognition program to reward outstanding performance
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