Digital Customer Experience Manager

1 day ago

Pasig, National Capital Region, Philippines beBeecrm Full time $120,000 - $150,000
Key Roles

This strategic CRM professional will lead data-driven campaigns, customer engagement and loyalty through effective collaboration and cross-functional communication.

  • Customer-obsessed individuals with a passion for impactful brand-building experiences are ideal candidates.
  • The role requires hands-on experience in managing loyalty or membership programmes in retail or e-commerce, along with analytical skills to interpret data and optimize performance.
  • CRM tools and marketing automation programs should be familiar to the chosen candidate.
Job ResponsibilitiesStrategy & Execution
  • Develop and execute CRM strategies across various channels, including lifecycle email and Whatsapp.
  • Stay up-to-date on martech trends to enhance CRM strategy, tools, and execution continuously.
  • Analyse customer data and campaign performance to uncover insights, improve targeting, and optimise communications.
  • Manage CRM vendor partnerships and lead platform evaluations that power advanced segmentation & automation.
Customer Insights
  • Use customer insights to drive program enhancements that increase engagement, retention, and lifetime value.
  • Strengthen customer insight capabilities through tools like surveys and focus groups to better inform customer strategies.
Team Leadership
  • Own overall CRM KPIs, including new customer acquisition, retention, and engagement.
  • Lead and coach the CRM team, managing performance, goal setting, and capability development.

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