
Email Marketing Specialist
1 week ago
GrowthAssistant seeks an Email Lifecycle Marketing Manager to join their team. This role involves managing and optimizing lifecycle marketing programs to meet revenue goals while collaborating closely with creative and operational teams.
Key responsibilities include managing communication and alignment across teams, reviewing creative assets, and ensuring alignment with campaign briefs. The successful candidate will also track and analyze program performance, preparing detailed reports and actionable recommendations.
Job Responsibilities- Campaign & Program Management: Build, test, QA, deploy, and monitor emails (batch communications, triggered sends, and lifecycle journeys)
- Manage and optimize lifecycle marketing programs to achieve quarterly revenue targets
- Create and execute experiments and A/B tests for one-off emails and longer journeys
- Prepare production briefs for execution teams to implement campaigns
- Manage communication and alignment across teams (creative studios and operational partners)
- Review creative assets and ensure alignment with campaign briefs
- Serve as the main point of contact for execution teams, providing context for audience segmentation and targeting
- Partner with customer service to troubleshoot issues
- Track and analyze program performance, preparing detailed reports and actionable recommendations
- Monitor and optimize the performance of emails across key metrics
- Configure dynamic content and test links, layout, and mobile/web rendering prior to launch
- Pull campaign reports into Excel/Google Sheets
- 3+ years of experience in lifecycle marketing, email, and CRM (mortgage/financial services experience a plus but not required)
- Hands-on experience with marketing automation tools and analytics platforms
- Strong project management skills with the ability to juggle multiple tasks
- Experience in campaign development, creative briefing, and production workflows
- Excellent analytical skills with a data-driven approach to decision-making
- Strong written and verbal communication skills
- Proficiency with Slack, Google Workspace, and ClickUp
- 100% permanent work-from-home
- $400 limited-time sign-on bonus
- $25 monthly perfect attendance bonus
- Performance bonus
- Anniversary bonus (₱5,000 at 1 year; ₱10,000 at 2 years)
A diverse and talented team that values your growth and recognizes your contributions every step of the way. Opportunities to collaborate on global projects and sharpen your skills.
Apply today and take the next step in your career with this exciting opportunity.
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