Targeted Advertising Specialist

1 day ago

Antipolo City, Calabarzon, Philippines beBeeDigitalMarketing Full time ₱1,200,000 - ₱1,800,000
Media Specialist - Targeted Advertising

Job Description:

The Media Specialist - Targeted Advertising role on the Digital Team is a key function responsible for delivering targeted media campaigns. The specialist will be in charge of delivering outstanding results for assigned accounts, leveraging various digital platforms including Facebook, Twitter, LinkedIn, Snapchat, and TikTok.

Key Responsibilities:

  • Configure campaigns to deliver against goals by setting up budgets, targets, creatives, and run dates
  • Validate budgets against allocated funds and ensure campaigns are properly configured
  • Install and configure pixels to track events and create remarketing audiences
  • Partner with internal teams to guide proper event configuration and campaign optimization

Requirements:

A Bachelor's degree in Business, Communications, Marketing or commensurate experience is required. Additionally, 3-5 years of experience in marketing roles, particularly in digital advertising, is necessary. Familiarity with recruitment marketing and/or talent attraction is an advantage. Intermediate knowledge of digital advertising platforms and technology, as well as collaboration tools like JIRA, Confluence, and Asana, is also required.

Benefits:

As a member of the Digital Team, you will have the opportunity to work remotely and enjoy a flexible work schedule. You will also have access to ongoing training and development opportunities to enhance your skills and knowledge.

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