Senior Product Launch Specialist

1 day ago


Davao City, Davao, Philippines beBeeMarketing Full time $95,000 - $125,000

Job Opportunity:

We are seeking an experienced Senior Product Marketing Manager to drive our IT product launches, market expansions, and feature rollouts. As a key member of our cross-functional team, you will develop and execute go-to-market strategies, conduct market research, build customer segmentation models, and create sales enablement materials.

Key Responsibilities:
  1. GTM Strategies:
  • Develop and execute go-to-market strategies for IT product launches, market expansions, and feature rollouts.
Market Research:
  • Conduct in-depth market research to analyze industry trends, customer needs, and competitor positioning.
Cross-Functional Collaboration:
  • Collaborate with cross-functional teams (engineering, product, sales, marketing) to ensure alignment on positioning and messaging.
Requirements:
  1. Experience:
  • 8+ years of experience in product marketing within IT, B2B SaaS, or enterprise technology.
Skills:
  • Expertise in market research, competitive analysis, and sales enablement for IT solutions.
  • Strong storytelling, messaging, and strategic thinking skills.
  • Proficiency in CRM, marketing automation, analytics tools, and sales enablement platforms.

No budget details provided.



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