
Leading Amazon PPC Expert
3 days ago
Key Responsibilities
This role is ideal for a highly motivated and strategic Amazon PPC manager who can drive profitable growth across our premium line of fine art products.
The successful candidate will be responsible for co-developing a clear, goal-aligned Amazon PPC strategy for the entire product portfolio, building, maintaining, and continuously optimizing Sponsored Products, Sponsored Brands, Sponsored Display, and Video Ads campaigns.
Job Description:- Co-develop a clear, goal-aligned Amazon PPC strategy for the entire product portfolio.
- Build, maintain, and continuously optimize Sponsored Products, Sponsored Brands, Sponsored Display, and Video Ads campaigns.
- Launch new products with precision PPC campaigns that rank within budget while sustaining profitability.
- Provide weekly/monthly strategic input and feedback to Brand and Product teams.
- Interpret KPIs such as TACoS, ACoS, CVR, CTR, and keyword ranking to make informed adjustments.
- Coordinate with creative teams to enhance listing images, video content, and A+ content in support of ad performance.
- Regularly update PPC SOPs, test new features and placements, and stay ahead of Amazon advertising trends.
- Create and maintain a standardized naming convention and campaign structure for clarity and consistency.
- Monitor inventory levels to ensure sufficient stock is available to support efficient PPC campaigns, set advertising pace based on stock availability, and help prevent stockouts through collaborative planning.
- Run A/B tests on key listing elements such as main images and videos to optimize conversion rates and improve PPC effectiveness; collaborate cross-functionally to execute and implement insights from testing. Additionally, ensure continuous SEO optimisation of listings based on key keywords to support organic and paid performance
- Proven expertise in Amazon PPC strategy, campaign structuring, bid optimization, and scaling.
- Ability to analyze PPC and business data and turn it into actionable insights.
- Strong documentation skills to build internal playbooks and scalable systems.
- A testing mindset: you're always looking for what works and why.
- Clear written and spoken English skills for reporting, meetings, and collaboration.
- Experience using tools like DataDive, Sellerise, ClickUp, Google Workspace, Loom, and Amazon Ads Console.
- Entrepreneurial mindset aligned with our mission of empowering artists through premium and thoughtfully designed supplies.
- Paid Time Off
- Work From Home
- Training & Development
- Performance Bonus
This role is designed for high performers ready to take ownership and scale alongside the brand. Successful PPC execution leads to:
- Leadership over additional brands in our portfolio.
- Strategic involvement in new product development and market expansion.
Keywords: AmazonPPCManager
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