Ecommerce Brand Strategist

1 week ago

Barcelona, Philippines beBeeBrand Full time $25,000 - $30,000
Senior Brand Management Specialist

We are seeking an accomplished Senior Brand Management Specialist to spearhead the growth and optimization of our Amazon-native brands.

  • Main Responsibilities:
    • Owning the Profit and Loss Statement: Manage revenue, ad spend, promotions, and margins with unwavering focus.
    • Driving Revenue Growth: Hit aggressive month-over-month sales targets across multiple SKUs.
    • Team Leadership & Collaboration: Coordinate with creative, logistics, and growth teams to drive key initiatives.
    • Managing Amazon Advertising: Build and optimize PPC strategies, reduce ACoS, and increase TACoS efficiency.
    • Launch & Scale Products: Own the roadmap for new ASIN launches, including listing creation, reviews, and rank strategy.
    • Conversion Optimization: Oversee listing copy, images, A+ content, and storefront improvements.
    • Data-Driven Decision Making: Utilize tools like Helium10, Seller Central, and Excel/Sheets to run the business like an operator.
  • Key Performance Indicators (KPIs):
    • Revenue Growth: Deliver ≥15% MoM sales growth across managed brands.
    • Ad Efficiency: Maintain ACoS below 25% while scaling spend.
    • Profitability: Achieve brand margin targets and reduce waste.
    • Conversion Rate Optimization: Increase listing conversion by 20% in 60 days.
  • Requirements:
    • Minimum 3 years in Amazon brand management or e-commerce operations.
    • Proven Amazon FBA experience.
    • Strong command of Amazon Ads (PPC) and conversion optimization.
    • Highly analytical with deep proficiency in Excel or Google Sheets.
    • Confident leadership and cross-functional team management.
  • Benefits:
    • Growth & Career Development: Own a brand, drive outcomes, and get a path to leadership.
    • Work Culture: Zero fluff, high impact. We care about results, not titles.
    • Equity Upside: Real ownership in the brands you grow.

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