
Marketing Director
1 week ago
Job Overview:
eCommerce Marketing ManagerWe are seeking a seasoned marketing professional to spearhead our eCommerce brand's growth strategy. This mid-senior level role demands expertise in marketing, with a focus on direct-to-consumer (DTC) channels.
Main Responsibilities:- Channel Optimization: Manage and optimize multi-channel campaigns across various platforms, including Meta, Google, TikTok, and emerging markets, to maximize ROI.
- Brand Growth Strategies: Develop and execute initiatives to enhance brand awareness, community engagement, and search volume.
- Data-Driven Decision Making: Track, analyze, and report performance using tools like GA4, Shopify analytics, and attribution platforms.
- Creative Collaboration: Partner with our content team to craft compelling hooks, creatives, and messaging that resonate with our target audience.
- Customer Journey Mapping: Drive improvements across funnels, from awareness to retention, ensuring a seamless customer experience.
The ideal candidate will possess 4+ years of experience as a marketing manager, with a proven track record scaling paid media while building brand equity in Google and Meta. Strong analytical skills, creative thinking, excellent communication, and project management skills are essential.
Our company offers a competitive compensation package, including health insurance, annual leave, sick leave, biannual bonus, and the opportunity to join a fast-scaling brand in growth mode.
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