
Strategic Marketing Director
7 days ago
This role requires a Marketing Manager / Director to lead and execute the marketing strategy for multiple high-growth crypto casino projects.
Key Responsibilities- Develop and implement a comprehensive marketing strategy for user acquisition and retention
- Oversee and manage paid advertising campaigns, affiliate programs, content marketing, and CRM initiatives
- Lead and coordinate a remote marketing team, ensuring smooth collaboration and high performance
- Monitor KPIs and ROI across all marketing channels and adjust strategies accordingly
- Collaborate with product, design, and analytics teams to align campaigns with business goals
- Research market trends and competitors to identify new growth opportunities
- Manage resources efficiently and ensure optimal allocation
- Report on performance and present actionable insights to leadership
- Ensure compliance with crypto and iGaming marketing regulations
- 3+ years of experience in marketing management in the crypto or iGaming industry
- Strong leadership and remote team management experience
- Proficiency in marketing analytics and tools (Google Analytics, CRM systems, affiliate platforms)
- Understanding of acquisition funnels, retention strategies, and ROI optimization
- Excellent communication, project management, and decision-making skills
- Fluent in English; additional languages are a plus
- Competitive salary with room for growth
- Full ownership of marketing strategy across multiple high-growth crypto casino projects
- Work with an international, remote-first team
- Opportunity to scale campaigns with measurable impact
- Fast-paced environment with autonomy and decision-making authority
- Director
- Full-time
- Marketing
- IT Services and IT Consulting
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