Strategic Growth Marketing Lead

2 days ago

General Santos, Soccsksargen, Philippines beBeeGrowth Full time $90,000 - $120,000
Senior Growth Marketing Role

We are seeking a highly experienced and skilled Senior Growth Marketing Specialist to join our team. As a key member of our marketing department, you will be responsible for developing and executing paid acquisition strategies across multiple platforms.

  • Key Responsibilities:
    • Manage Paid Channels: Own and optimize campaigns across Google Ads, Microsoft Ads (Bing), and LinkedIn Ads.
    • Conversion-Focused Campaigns: Build and manage full-funnel campaigns designed to generate qualified leads and demos for our sales team.
    • Ad Creative & Copywriting: Develop compelling ad copy and collaborate with our design team on visuals that perform.
    • Landing Page Optimization: Work with our web and content team to ensure ad traffic converts.
    • Analytics & Reporting: Track KPIs, measure ROI, and provide actionable insights using tools like GA4, LinkedIn Campaign Manager, and Google Ads dashboard.
    • Budget Management: Allocate and manage monthly budgets to maximize pipeline generation and cost-efficiency.
    • Audience Targeting: Continuously test and refine targeting strategies, including job titles, industries, and company sizes.
    • Experimentation: Develop and run structured experiments to test new tactics, creatives, and channels.

Requirements:

  • 5+ years of experience in B2B performance/growth marketing roles.
  • Hands-on experience managing LinkedIn Ads and Google Ads (Microsoft Ads is a plus).
  • Proven track record of generating leads and optimizing campaigns for conversions in a B2B SaaS environment.
  • Strong analytical mindset and experience working with performance dashboards and marketing analytics tools.
  • Fluent in English with excellent written and verbal communication skills.
  • Experience in life sciences, medtech, or regulated industries is a plus.

Benefits:

  • Mid-Senior level role with opportunities for growth and development.
  • Full-time employment with competitive compensation and benefits.
  • Collaborative and dynamic work environment with a talented team.
  • Professional development opportunities and training programs.

About the Role:

This is an exciting opportunity for a seasoned growth marketer to take ownership of our paid media channels and drive business growth. If you're passionate about data-driven marketing and have a strong background in B2B performance marketing, we'd love to hear from you.

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