I Gaming SEO Lead

2 days ago

Antipolo City, Calabarzon, Philippines beBeeManager Full time $60,000 - $90,000
Search Engine Optimization Manager Opportunity

We are seeking a seasoned SEO Manager with extensive expertise in the i-gaming industry to spearhead our search engine optimization initiatives across multiple projects. This role demands a strategic thinker who can drive organic growth while overseeing complex, multi-site SEO campaigns in a highly competitive and regulated environment.

The ideal candidate will possess a strong background in SEO and digital marketing, with a proven track record of managing multiple SEO projects simultaneously and achieving measurable organic traffic growth and ranking improvements. They will be responsible for developing and executing comprehensive SEO strategies, conducting thorough keyword research, optimizing website architecture, and monitoring and analyzing SEO performance metrics.

Key Responsibilities
  • SEO Strategy & Management
    • Develop and execute comprehensive SEO strategies for multiple I-gaming brands and projects simultaneously
    • Conduct thorough keyword research and competitive analysis specific to gaming, sports betting, and casino verticals
    • Optimize website architecture, content, and technical elements to improve search rankings
    • Monitor and analyze SEO performance metrics, providing regular reports and actionable insights
    • Stay current with search engine algorithm updates and industry best practices
  • Team Leadership & Project Management
    • Coordinate cross-functional collaboration with development, content, and marketing teams
    • Manage multiple concurrent SEO projects, ensuring timely delivery and quality standards
    • Allocate resources effectively across different projects
    • Establish and maintain SEO workflows, processes, and documentation
  • I-Gaming Expertise
    • Navigate complex regulatory requirements and compliance considerations across different jurisdictions
    • Understand geo-targeting strategies for various markets and licensing restrictions
    • Develop content strategies that balance user engagement with responsible gaming messaging
    • Implement SEO tactics suitable for high-competition gaming keywords and affiliate marketing
  • Technical SEO & Analytics
    • Perform comprehensive technical SEO audits and implement improvements
    • Collaborate with development teams on website performance optimization
    • Set up and maintain tracking systems using Google Analytics, Search Console, and specialized SEO tools
    • Analyze user behavior data to inform SEO and content strategies
  • Requirements
    • Minimum 3+ years in managerial or senior leadership positions in SEO or digital marketing
    • Proven experience in the I-gaming industry (online casino, sports betting, or related gaming verticals)
    • Demonstrated success managing multiple SEO projects simultaneously
    • Track record of achieving measurable organic traffic growth and ranking improvements

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