Storyteller for Business Growth

2 days ago

Mabalacat, Central Luzon, Philippines beBeeContent Full time ₱1,000,000 - ₱1,500,000
Content Strategist Role

This is a content-driven position that involves creating engaging stories to drive business growth.

  • Develop and execute content strategies to align with business objectives.
  • Create high-quality, informative content across various formats.
  • Collaborate with stakeholders to identify key messaging and themes.
  • Analyze performance data to refine content approach.
  • Stay up-to-date with industry trends and best practices in content marketing.
About This Role

We're seeking an experienced content strategist who can help us achieve our business goals through compelling storytelling and strategic content creation.

Key Responsibilities
  • Develop editorial calendars to plan and schedule content releases.
  • Drive content strategy by aligning with business goals and objectives.
  • Repurpose content across multiple channels to maximize reach and engagement.
  • Collaborate with sales, marketing, and other teams to capture stories and insights.
  • Measure and optimize content performance using data analytics.
Requirements

To be successful in this role, you'll need:

  • Bachelor's degree in marketing, communications, or related field.
  • 4-6 years of experience in content marketing, primarily in B2B.
  • Proven track record of building content programs that drive measurable results.
  • Killer writing and editing skills, able to switch between thought leadership and social copy.
  • Strong understanding of the B2B buyer's journey and lead nurturing tactics.
  • Data-driven mindset, comfortable experimenting and measuring content performance.
  • Proficiency with Google Analytics 4 and basic understanding of SEO principles.
Desired Qualifications
  • Experience in conversion rate optimization and A/B testing for lead generation.
  • Design skills or comfort with creative tools for campaign creative direction.

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