Digital Marketing Professional
6 days ago
About WHR Global Consulting
We are seeking a highly skilled Digital Marketing Manager to join our team. This role is responsible for overseeing and implementing the company's digital marketing strategy to enhance online presence, drive traffic, and increase conversions.
Key Responsibilities:
- Develop and implement strategies to increase online traffic to the company website.
- Manage and optimize digital marketing campaigns across multiple channels, including paid search, SEO, and PPC.
- Plan and execute social media strategies to enhance brand visibility and engagement.
- Manage online brand and product campaigns to increase brand awareness and customer engagement.
Website Management & Optimization:
- Oversee the redesign and continual improvement of the company website, focusing on usability, design, content, and conversion rates.
- Track and analyze website traffic and conversions, implementing necessary improvements to enhance user experience and achieve marketing goals.
Campaign Management & Analytics:
- Plan and control the budget for all digital marketing activities.
- Evaluate and utilize customer research, market conditions, and competitor data to refine strategies.
- Monitor and analyze campaign performance, using insights to optimize efforts and achieve desired outcomes.
Email Marketing:
- Design and execute email campaigns, integrating with other digital channels to ensure cohesive messaging.
- Manage email lists, segment audiences, and track campaign performance to maximize effectiveness.
Social Media Management:
- Develop and maintain social media profiles on platforms such as Facebook, Twitter, and LinkedIn.
- Craft and share engaging content, monitor interactions, and manage the company's online reputation.
Role Requirements:
- Bachelor's degree in Marketing or a related field.
- Certification in SEO SEM or an equivalent is preferred.
- Proven experience managing PPC, SEO, and affiliate marketing programs.
- Strong understanding of current digital marketing concepts, strategies, and best practices.
- Experience in e-commerce, SEO, PPC, email marketing, and social media management.
- This role demands a creative, analytical, and strategic thinker who can lead digital initiatives, drive performance, and keep the company ahead of digital marketing trends.
Benefits:
- Health Maintenance Organization (HMO) coverage up to Php 100,000.
- Sick Leave: 5 days.
- Vacation Leave: 15 days (prorated for the calendar year).
- Birthday Leave: 1 day (available after one year of service).
- Probationary Employment: Php 3,000.
- Regular Employment: Php 5,000.
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