
Australian Lead Generation Copy Specialist
7 days ago
This role is for a full-time remote Direct Response Copywriter at a rapidly scaling marketing agency specialising in lead generation for buyer's agents.
You will work directly with the founders and creative teams, creating copy that generates qualified leads for buyer's agents across Australia. Your copy will convert cold prospects into booked strategy calls and paying clients through direct response messaging designed to drive action.
Main Responsibilities- Create high-converting Meta Ads copy, VSL scripts, landing page content, and email sequences that generate qualified leads for buyer's agent clients across Australia.
- Write conversational, problem-agitate-solution style copy that converts cold traffic.
- Deliver 20-30 pieces of copy per month with quick turnaround times.
- 3+ years writing direct response copy for Meta Ads and lead generation campaigns.
- Proven ability to write conversational, problem-agitate-solution style copy that converts cold traffic.
- Experience across multiple formats: Facebook/Instagram ads, VSL scripts, landing pages, email sequences.
- Previous work writing copy for Australian service-based businesses or in the property space.
- Experience with marketing agencies focused on lead generation for professional services.
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