Digital Advertising Strategist

6 days ago

Sorsogon, Bicol, Philippines beBeeStrategist Full time ₱1,800,000 - ₱3,120,000
Job Description

The role of a Digital Advertising Strategist involves overseeing the demand-side platform to enhance digital advertising performance.

This position requires strategic planning, campaign management, and collaboration with internal teams and external partners to drive effective advertising solutions.

Key responsibilities include managing and optimizing advertising campaigns across various channels, developing data-driven strategies to maximize campaign performance and ROI, and analyzing campaign data and performance metrics to derive actionable insights and inform future strategies.

A successful candidate will have strong knowledge of digital advertising technologies, programmatic buying, and media buying strategies, as well as excellent communication and interpersonal skills.

  • Core Responsibilities:
  • Create and implement SOPs to ensure smooth operations and achieve organizational goals.
  • Manage the day-to-day operations of the DSP, ensuring optimal performance and efficiency.
  • Develop and implement data-driven strategies to maximize campaign performance and ROI.
  • Monitor key performance indicators (KPIs) and make real-time adjustments to campaigns as needed.
Required Skills and Qualifications

To be considered for this role, applicants should have a Bachelor's degree in Marketing, Advertising, Business, or a related field, along with 3+ years of experience in digital marketing, programmatic advertising, or a related role.

Candidates should also possess strong analytical skills, proficiency in data analysis and reporting tools, and the ability to interpret complex data sets.

Additionally, a background in major DSPs (e.g., Google Marketing Platform, The Trade Desk) and digital marketing platforms is highly desirable.

Benefits

We offer a competitive salary base, permanent work-from-home setup, and unlimited access to training and development resources.

Our ideal candidate will be a motivated and flexible individual who thrives in a remote work environment.

As a valued member of our team, you can expect opportunities for professional growth and advancement within the company.

Seniority Level and Employment Type

This is a full-time mid-senior level position that offers a challenging and rewarding career path.

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