Senior Digital Marketing Strategist

1 day ago

San Fernando, Central Luzon, Philippines beBeeMarketing Full time ₱800,000 - ₱1,000,000
Job Opportunity

As a key member of our marketing team, we are seeking a strategic Marketing Automation Lead to drive and optimize our marketing automation initiatives across the organization.

The ideal candidate will design, implement, and enhance automated marketing campaigns, ensuring seamless data flow between platforms and driving lead nurturing programs.

Collaboration with marketing and sales teams is crucial to deliver measurable impact.

Key Responsibilities
  • Develop and execute comprehensive marketing automation plans
  • Manage and enhance Eloqua workflows, segmentation, lead scoring, and nurturing programs
  • Ensure smooth integration and data alignment between Eloqua and Salesforce for marketing activities
  • Monitor key automation and campaign performance metrics, providing actionable insights and reports
  • Collaborate with content, design, and sales teams to deliver consistent and impactful communications
  • Maintain database health, compliance, and best practices for email and marketing automation
  • Research trends, new tools, and best practices in marketing automation to drive continuous improvement
Requirements
  • Bachelor's degree
  • 5 years of experience in marketing automation, CRM, or digital marketing
  • Hands-on experience with Oracle Eloqua (certification is a plus)
  • Familiarity with Salesforce (preferably Marketing and/or Sales Cloud)
  • Knowledge of campaign performance analysis and marketing KPIs
  • Strong understanding of data-driven marketing, lead nurturing, and customer journey mapping
  • Excellent project management and organizational skills
  • Proactive, analytical, and results-driven mindset with strong communication skills
Company Benefits

Competitive benefit programs to support financial, physical, and mental wellbeing and personal development

Employee benefits include employer-sponsored medical plan, group term life insurance, hospitalization insurance, leave programs, and more

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