Digital Email Campaign Specialist

1 week ago

Pagadian, Zamboanga Peninsula, Philippines beBeeEmailMarketing Full time ₱1,800 - ₱3,200
Job Overview

We are seeking a results-driven email marketing professional to develop and execute impactful campaigns that drive engagement, nurture leads, and boost customer retention.

This is an ideal opportunity for a highly motivated individual with 3-5 years of experience who thrives in a fast-paced environment and wants to contribute to business growth.

Key Responsibilities:
  • Develop and execute high-impact email marketing campaigns aligned with strategic objectives.
  • Conduct market research to understand consumer behavior and optimize messaging strategies.
  • Design and implement automated email workflows to nurture leads and improve retention rates.
  • Leverage A/B testing to optimize subject lines, content, and calls-to-action (CTAs).
  • Ensure adherence to best practices in design, deliverability, and regulatory compliance.
  • Create compelling, error-free email copy that resonates with target audiences.
  • Collaborate with designers to enhance email layouts and visual appeal.
  • Align email marketing with broader marketing initiatives and business goals.
  • Maintain consistent brand messaging across all email communications.
  • Maintain customer email lists, ensuring data integrity and regulatory compliance.
  • Segment audiences to deliver personalized and relevant email content.
  • Continuously refine segmentation strategies based on engagement and behavioral data.
Performance Monitoring & Optimization:
  • Track and analyze email campaign performance using key metrics like open rates, click-through rates, and conversions.
  • Generate reports and insights to drive continuous improvements.
  • Optimize deliverability and inbox placement with best practices in list hygiene and engagement.

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