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Omnichannel Communications Lead

1 week ago

Pasig, National Capital Region, Philippines Monde Nissin Corporation Full time
About the Role

This is an exciting opportunity to join our dynamic team at Monde Nissin Corporation as a Brand Activation Director. In this role, you will be responsible for developing and executing brand activation strategies that drive business results.

Responsibilities:

  • Develop Brand Strategies: Create effective brand activation plans by recommending optimal channels and driving data-informed decisions using consumer insights.
  • Lead Project Teams: Oversee end-to-end project management of brand activation campaigns, including brief development, agency collaboration, budget optimization, and performance measurement.
  • Collaborate Cross-Functionally: Collaborate with internal and external teams to align on project objectives and execution.

Requirements:

  • Bachelor's Degree: Bachelor's degree in Marketing, Business, Communications, or a related field; a master's degree is a plus.
  • Experience: At least 5 years of experience in IMC, Marketing Communications, or Digital Marketing, preferably in FMCG, retail, or consumer goods.
  • Skills: Strong background in brand activation, media planning, and omnichannel strategy across ATL, BTL, digital, and influencer marketing.