Email Marketing Professional

2 days ago

Lipa City, Calabarzon, Philippines beBeeMarketing Full time $50,000 - $75,000
Job Title

Marketing campaigns are an essential part of any business strategy, driving engagement and boosting retention. As a professional in this field, you will develop and execute high-impact email marketing campaigns that meet business objectives.

Key Responsibilities:
  • Develop and execute high-impact email marketing campaigns that drive engagement and boost retention.
  • Conduct market research to understand consumer behavior and optimize messaging.
  • Design and implement automated email workflows to nurture leads and improve retention.
  • Leverage A/B testing to optimize subject lines, content, and calls-to-action (CTAs).
  • Ensure adherence to best practices in design, deliverability, and compliance.
  • Create compelling, error-free email copy that resonates with target audiences.
  • Work with designers to enhance email layouts and visual appeal.
  • Align email marketing with broader marketing initiatives.
  • Maintain consistent brand messaging across all email communications.
  • Maintain customer email lists, ensuring data integrity and compliance with regulations.
  • Segment audiences to deliver personalized and relevant email content.

Our team collaborates closely to achieve business growth through effective marketing strategies.

Some required skills include:

Required Skills:
  • Bachelor's degree in Marketing, Communications, or related field.
  • 3-5 years of experience in email marketing, campaign execution, and automation.
  • Proficiency in Salesforce Marketing Cloud, Account Engagement, Pardot, or similar platforms.
  • Experience in database management and audience segmentation.
  • Strong expertise in copywriting, messaging, and email automation workflows.
  • Hands-on experience with A/B testing, analytics, and deliverability optimization.
  • Excellent project management skills and ability to meet deadlines.

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