Head of Marketing Strategy

2 days ago

Taguig, National Capital Region, Philippines beBeeMarketing Full time $80,000 - $120,000
About the Job

The ideal candidate will lead a high-impact marketing function, driving awareness, demand, and customer loyalty. This role combines strategic leadership with hands-on execution, ensuring that campaigns, messaging, and brand presence contribute to business growth.

Key Responsibilities
  • Design & Execute Growth Roadmap – Build a marketing strategy aligned to growth, retention, and revenue objectives.
  • Lead & Inspire – Mentor a small, agile team, fostering creativity, accountability, and high performance.
  • Brand Positioning – Own messaging and thought leadership to differentiate in the market.
  • Demand Generation – Scale inbound and outbound acquisition via SEO, SEM, paid campaigns, social, and email marketing.
  • Pipeline Alignment – Partner with business development to strengthen lead generation, nurturing, and conversion.
  • Customer Advocacy – Develop case studies, communities, and advocacy programs to showcase client success.
  • Data & ROI – Define KPIs, track ROI, and refine strategies through a data-first approach.
Requirements

Must-Haves

  • 5+ years of B2B marketing experience, including 3+ years in a leadership role.
  • Proven track record in scaling demand generation and digital growth.
  • Strong leadership with experience managing small, high-impact teams.
  • Strategic yet hands-on—comfortable executing campaigns while driving vision.
  • Exceptional communicator and storyteller, simplifying complex products into compelling narratives.
  • Data-driven mindset with expertise in related tools.
  • Ability to thrive in fast-paced, high-growth environments with agility and adaptability.

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