Brand Growth Lead

6 days ago


Paranaque City, Calabarzon, Philippines Neltex Development Co. Inc. Full time

Job Description

Key Responsibilities
  • Create and execute a Medium to Long Term NELTEX BRAND PLAN to strengthen preference for NELTEX BRANDS within a defined target market, supporting NELTEX Medium to Long Term Plans.
  • Directly report to the Vice-President of Sales & Marketing, actively contributing to the achievement of the Company's key business objectives as an Executive level role.

Major Responsibilities:

  1. Strategic Planning: Develop and implement the Annual Brand Strategy (Quality & Reach) for NELTEX BRANDS, aligning with medium to long term goals.
  2. Competitor Analysis: Monitor the sales performance of competitors and maintain awareness of sales trends and new product lines to ensure NELTEX maintains its competitive position.
  3. Talent Management: Ensure the deployment of qualified Brand Professionals with the appropriate attitudes, knowledge & skills to support the Brand Department in achieving its goals.


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