Marketing Campaign Specialist

7 days ago

Rizal, Philippines beBeeEmail Full time ₱3,000,000 - ₱5,000,000
About the Role

As a key member of our digital marketing team, you will be responsible for developing and executing email and SMS marketing strategies that drive engagement, retention, and revenue. This role is ideal for a data-driven professional with experience in building lifecycle campaigns and optimizing performance across multiple brands.

Duties and Responsibilities
  • Design and implement email and SMS marketing campaigns to achieve business objectives.
  • Analyze post-send performance metrics (open rates, CTRs, revenue per recipient, deliverability) and apply insights to improve future campaigns.
  • Maintain and optimize campaign calendars to ensure timely and consistent communication across brands.
  • Promote customer retention through personalized messaging using customer data and behavior.
  • Collaborate with cross-functional teams to align campaigns with overall business goals.
Requirements and Qualifications
  • 1+ year of hands-on experience with email/SMS platforms (Klaviyo & Postscript preferred).
  • Proven ability to build and optimize lifecycle flows and campaigns that drive retention and revenue.
  • Strong knowledge of segmentation, A/B testing, and personalization strategies.
  • Copywriting and visual direction skills for high-performing email/SMS creatives.
  • Familiarity with popup and list-building tools (e.g., Justuno, OptiMonk, Privy).
  • Analytical mindset with experience in campaign reporting and optimization.
  • Ability to manage multiple brands and campaigns simultaneously.
  • Highly organized with strong attention to detail and clear, proactive communication.
  • A dual-monitor setup is required (at least 8GB of RAM).
  • Must have at least 25 Mbps internet speed.
Work Environment and Benefits
  • 40 hours a week, 8 hours a day.
  • Competitive salary base.
  • Permanent WFH setup.
  • Unlimited access to professional development resources.
  • Opportunities for career advancement within a dynamic organization.

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