Senior Creator Engagement Specialist

20 hours ago

Pasay, National Capital Region, Philippines beBeeDigitalContentStrategist Full time $60,000 - $90,000

Digital Content Strategist Job Summary

We are seeking a seasoned Digital Content Strategist to lead our creator-driven growth strategy. As a key member of our team, you will be responsible for developing and executing short-form video content campaigns on TikTok and other social media platforms.

Key Responsibilities:
  • Creator Sourcing & Management:
    • Identify, vet, and onboard TikTok creators (nano to micro-tier) and manage them end-to-end from sourcing and onboarding to briefing and output tracking.
    • Manage contracts, communications, and deliverables with creators.
    • Build and maintain a database of trusted, proven creators.
    • Match creators to specific brands or campaigns based on style, tone, and audience.
    • Ensure clear but simple briefing, with room for creator voice and flexibility.
    • Coordinate deadlines, content review, and quality control.
  • Content Creation & Trend Execution:
    • Monitor TikTok and short-form platforms for emerging trends, formats, audios, and hooks.
    • Translate trends into brief, actionable creative directions.
    • Align creators with trends while allowing room for their own execution style.
    • Maintain a content calendar to manage cadence and coverage.
    • Ensure content feels organic while still hitting basic brand objectives.
  • Content Performance & Optimization:
    • Track performance of all UGC and creator content across platforms.
    • Identify top-performing creators, hooks, and formats.
    • Recommend creative iterations based on data.
    • Coordinate with internal teams to test and scale winning content.
    • Close feedback loop with creators for ongoing improvement.

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