Growth Marketing Strategist

6 days ago

Sorsogon, Bicol, Philippines beBeeMarketing Full time $80,000 - $100,000
Job Title

About The Position

We are seeking a skilled and experienced marketing professional to drive user acquisition, engagement, and revenue growth through multi-channel campaigns. This role requires expertise across organic and paid media channels, digital advertising, affiliate partnerships, and performance analytics.

Key Responsibilities:

  • Digital Advertising Campaigns: Develop, manage, and optimize paid ad campaigns across platforms including Google Ads, Meta Ads (Facebook/Instagram), LinkedIn, TikTok Ads, and YouTube Ads. Design audience segmentation strategies, creative testing, and conversion optimization.
  • Affiliate & Influencer Marketing: Build and manage an affiliate marketing program. Identify, recruit, and collaborate with influencers and creators to increase brand awareness and drive conversions.
  • Lead Generation & Funnel Optimization: Plan and execute B2B/B2C lead generation campaigns using both inbound and outbound strategies. Collaborate with sales and product teams to refine lead scoring and nurturing processes.
  • Community Management: Grow and engage brand communities across social platforms and foster authentic relationships and conversations that support brand loyalty and advocacy.
  • Programmatic Advertising: Plan and manage programmatic display, video, and native ad campaigns. Monitor performance and optimize for ROI through DSP platforms.
  • Analytics & Reporting: Track, measure, and report on campaign performance and ROI. Use data to inform testing strategies and uncover growth opportunities.

Requirements:

  • 3+ years of experience in a marketing or performance role.
  • Proven hands-on experience managing campaigns on Google, Meta, LinkedIn, TikTok, and YouTube.
  • Experience with affiliate marketing platforms and managing influencer partnerships.
  • Solid understanding of lead generation funnels, CRM tools, and marketing automation.
  • Knowledge of programmatic advertising platforms and audience targeting.
  • Strong analytical skills and proficiency in Google Analytics, ad dashboards, and reporting tools.
  • Excellent communication and project management skills.
  • Self-starter mindset with the ability to work in a fast-paced, cross-functional team.
  • Experience in SaaS or D2C environments.
  • Certification in Google Ads, Meta Blueprint, or similar.
  • Familiarity with tools like HubSpot, Zapier, SEMrush, or Sprout Social.

Application Process

We strive to make the application process transparent and respectful. The interview process typically includes a Recruiter Interview, Client Interview, and Practical Test.

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