Senior Ecommerce Marketing Specialist

15 hours ago

Caloocan City, National Capital Region, Philippines beBeeDigital Full time ₱450,000 - ₱800,000
Job Description

Ecommerce Specialist/Digital Marketer Role Summary:

This role is responsible for the strategic development and implementation of digital marketing strategies across multiple channels, including social media, email marketing, SEO, and PPC. The successful candidate will have a strong understanding of ecommerce platforms and digital marketing best practices.

Key responsibilities include managing and optimizing ecommerce platforms, developing and executing digital marketing strategies, creating compelling and high-quality content for product descriptions, social media posts, email campaigns, and other digital marketing materials, monitoring and analyzing website and campaign performance using tools like Google Analytics, providing regular reports and actionable insights to improve strategies.

Responsibilities:

  • Develop and implement comprehensive digital marketing strategies to drive traffic, engagement, and sales across various channels.
  • Manage and optimize ecommerce platforms, including product listings, inventory management, and order processing.
  • Create engaging and high-quality content for product descriptions, social media posts, email campaigns, and other digital marketing materials.
  • Monitor and analyze website and campaign performance using tools like Google Analytics, providing regular reports and actionable insights to improve strategies.
  • Manage and execute email marketing campaigns, segmenting lists and targeting specific customer groups to drive engagement and conversions.
  • Develop and manage social media accounts, create and schedule posts, engage with followers, and monitor social media metrics.

Required Skills and Qualifications:

  • Proven experience as an Ecommerce Specialist or Digital Marketer.
  • Strong understanding of ecommerce platforms including Shopify, WooCommerce, Magento, and digital marketing tools.
  • Proficiency in using analytics tools such as Google Analytics to measure and optimize performance.
  • Excellent verbal and written communication skills.
  • Strong analytical and problem-solving skills.
  • Creative and innovative mindset, with the ability to create engaging content.
  • Proficiency in SEO, SEM, and PPC management.
  • Experience with email marketing platforms such as Mailchimp, Klaviyo.
  • Familiarity with social media management tools such as Hootsuite, Buffer.

Benefits:

  • Opportunity to work on a dynamic and growing team.
  • Competitive salary and benefits package.
  • Professional development opportunities.
  • Collaborative and supportive work environment.

Others:

This role requires a proactive and results-driven individual who can think strategically and take initiative to drive business growth.

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