E-Commerce Retention Strategist

3 days ago

Taguig, National Capital Region, Philippines beBeeRetention Full time $60,000 - $80,000
About This Role

We are seeking a seasoned Retention Marketing Specialist to develop and execute comprehensive retention strategies.

This role combines lifecycle marketing, customer engagement, membership growth, and advocacy to drive long-term value.

You will design and optimize automated journeys that foster customer loyalty, build programs that convert top buyers into brand promoters, and create a retention engine that maximizes lifetime value.

Main Responsibilities
  • Email & SMS Automation - Build and refine complex flows (welcome, onboarding, replenishment, winback, VIP, membership) to boost engagement and repeat purchases.
  • VIP Customer Management - Identify and nurture high-value customers with personalized outreach, transforming them into affiliates, advocates, and case study partners.
  • Membership & Loyalty Growth - Grow adoption of our membership plan, reduce churn, and create exclusive perks that keep customers engaged in the long term.
  • Customer Advocacy & Community - Launch referral, loyalty, and user-generated content programs that turn satisfied customers into active promoters of the brand.
  • Customer Insights & Feedback - Conduct surveys, segment customers, and deliver retention reports with insights to inform business decisions, product development, and CX strategies.
  • Cross-Functional Collaboration - Partner with cross-functional teams to align retention efforts and maximize customer impact.
You'll Thrive Here If You...
  • Proven track record of scaling email/SMS programs for e-commerce businesses.
  • Experience in customer retention, VIP management, or loyalty programs.
  • Excellent communication skills: strong writing and comfortable engaging directly with customers.
  • Data-driven approach: knows how to track, analyze, and present retention metrics.
  • Creative mindset: designs flows, perks, and campaigns that surprise and delight customers.
  • Experience with high-ticket products (tech/electronics) is a plus.

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