Digital Marketing Specialist

1 week ago


Mandaluyong City, National Capital Region, Philippines HMR Philippines, Inc. Full time
About the Role

The Digital Marketing Specialist will play a key role in driving business growth through strategic marketing initiatives.

Main Responsibilities
  1. Market Research: Conduct thorough analysis of market trends, customer preferences, and competitor strategies to inform marketing decisions.
  2. Content Creation: Assist in developing high-quality content for various channels, including blog posts, social media, email campaigns, and advertisements.
  3. Campaign Execution: Support the execution of digital marketing, social media, and traditional marketing campaigns to achieve business objectives.
  4. SEO & Digital Marketing: Contribute to website content updates, SEO optimization, and Google Ads management to enhance online visibility.
  5. Event Coordination: Help organize promotional events, trade shows, or webinars to showcase products or services.
  6. Analytics & Reporting: Track and analyze marketing performance using tools like Google Analytics, HubSpot, or CRM systems to identify areas for improvement.
  7. Branding & PR: Ensure brand consistency across all touchpoints and assist with public relations efforts to maintain a positive image.
  8. Store Coordination: Provide administrative support for store/branch requests and other tasks assigned by the Marketing Manager.


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