Digital Optimization Lead

2 weeks ago


Manila, National Capital Region, Philippines World Platinum Technologies Incorporated Full time

At World Platinum Technologies Incorporated, we're seeking a talented Digital Optimization Lead to join our team. This is a critical role that requires someone with expertise in SEO and a passion for driving online success.

About the Role

We're looking for a seasoned professional who can develop and implement a comprehensive SEO strategy, ensuring our website ranks highly across major search engines. As a Digital Optimization Lead, you'll be responsible for conducting thorough keyword research, analyzing website traffic, and staying up-to-date with the latest SEO trends and algorithm updates.

The ideal candidate will have a proven track record of delivering results-driven SEO campaigns, excellent communication skills, and the ability to work closely with our marketing team to produce high-quality content. If you're a motivated individual who thrives in a fast-paced environment, we want to hear from you.

Responsibilities
  • Develop and execute a robust SEO strategy, leveraging industry best practices and emerging trends.
  • Conduct thorough keyword research to identify target keywords and optimize on-page elements.
  • Analyze website traffic and search engine rankings to pinpoint areas for improvement.
  • Collaborate with our marketing team to create engaging content that supports SEO objectives.
  • Stay current with the latest SEO tools and technologies, recommending strategic upgrades as needed.
Qualifications
  • Proven experience as an SEO specialist or similar role, with a strong understanding of search engine algorithms and ranking factors.
  • Familiarity with SEO tools such as Google Analytics, Google Search Console, and Moz.
  • Excellent verbal and written communication skills, with the ability to effectively communicate complex ideas to both technical and non-technical stakeholders.
  • A degree in Marketing, Computer Science, or a related field, or equivalent experience in digital marketing.


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