Media Campaign Manager

2 days ago

Angeles City, Central Luzon, Philippines beBeeProgrammatic Full time ₱1,200,000 - ₱1,500,000
Programmatic Media Specialist

The role of a Programmatic Media Specialist involves end-to-end campaign management, encompassing brief decoding, technical stack mastery, and performance optimization. To excel in this position, one must possess expertise in leading supply-side platforms (SSPs) and demand-side platforms (DSPs), as well as a deep understanding of the evolving programmatic ecosystem.

Key Responsibilities:
  • Deal Setup & Audience Building:
    • Build audience segments based on client specifications.
    • Automatically generate and name deal IDs.
    • Curate inventory packages aligned to target segments.
  • Technical Configuration & QA:
    • Implement and verify ad tags, pixels, and tracking URLs across platforms.
    • Execute campaign QA checklists and secure internal sign-off.
  • Platform Deployment & Troubleshooting (SSP/DSP):
    • Configure, test, and troubleshoot SSP integrations and inventory feeds.
    • Deploy deals into DSP seats and monitor for setup errors.
    • Troubleshoot integration issues across DSPs and SSPs.
  • Performance Monitoring & Optimization:
    • Monitor live campaign metrics daily and produce performance reports.
    • Identify under-delivery or sub-optimal win-rates and adjust bids, caps, and inventory mix accordingly.
  • Margin Management:
    • Track campaign margin versus target and propose optimizations to protect profitability.
  • Client Escalations & Support:
    • Serve as first-line technical support for delivery issues, escalating complex cases to Engineering.
  • Continuous Improvement & Knowledge Sharing:
    • Research, document, and publish new curation and optimization techniques.
    • Share best practices and train peers on emerging programmatic technologies.
Requirements:
  • At least 5+ years of hands-on Technical Account Management or Programmatic Trading experience.
  • Deep expertise with DSPs and SSPs.
  • Proficiency in ad tags, pixels, tracking URLs, bid strategies, and campaign QA processes.
  • Strong troubleshooting skills across the full programmatic ecosystem.
  • Commercial acumen—balancing performance optimization with margin protection.
  • Excellent communication—able to translate technical concepts.
Desirable Attributes:
  • Passionate About Programmatic: You live and breathe programmatic media.
  • Marginal Gains Mindset: Constantly hunting small performance uplifts.
  • Pride in Craftsmanship: You take ownership of your work and hold yourself to high standards.
  • Career-Driven: You see this role as your long-term vocation and are committed to continual growth.
  • Curious Troubleshooter: You take initiative and solve problems independently.
  • Get-Things-Done Mentality: You drive tasks to completion, no matter the obstacle.
  • Experimental Spirit: You're always testing new approaches and iterating based on real-world results.

This organization is dedicated to building a diverse, inclusive, and equitable workplace. We believe that talent knows no borders, and we welcome individuals from all backgrounds to help us shape the future of work. Guided by transparency and agility, we foster an environment where everyone is valued and empowered to thrive.

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