Marketing Operations Strategy Executive
5 days ago
Senior Marketing Insights Manager Job Description
\This role will require a strong understanding of marketing strategies and their impact on business outcomes. The ideal candidate will have experience in scenario-based simulation and mixed modeling for various marketing channels.
\Main Responsibilities
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- KPI reporting and analysis related to marketing functional groups, including weekly reporting in support of executive metrics review.\
- Identify strategic improvement opportunities across marketing functions by highlighting strengths and weaknesses.\
Requirements
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- Experience in an executive-facing capacity (VPs or C-Suite), delivering speedy marketing intelligence across GTM segments.\
- Experience working with Marketing and Sales teams in a B2B SaaS environment.\
- Gather business requirements for the marketing org and provide actionable recommendations.\
- Knowledge of marketing strategies to inform decisions toward campaign optimization.\
- Partner closely with Data Governance and Data Engineering teams to uphold metrics integrity.\
- Experience in scenario-based simulation and mixed modeling for various marketing channels.\
- Experience performing Ad-hoc / experimental analysis using statistical analysis techniques.\
Benefits
\- \
- Comprehensive HMO package (medical and dental).\
- Paid time off and paid sick leave.\
- Quarterly Performance Bonus.\
- Employee Assistance and Wellness Programs.\
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