Product Marketing Manager
2 weeks ago
Company Description
Megaworld Lifestyle Malls is a collection of shopping destinations located in Taguig, Philippines. With popular malls such as Eastwood Citywalk, Burgos Circle, Newport Mall, and more, Megaworld Lifestyle Malls brings together the 'play' element in Megaworld's live-work-play concept.
Role Description
This is a full-time, on-site role as a Product Marketing Manager at Megaworld Lifestyle Malls in Taguig. The Product Marketing Manager will be responsible for market research, go-to-market strategy, product management, and product marketing of first-party digital platforms. They will oversee the marketing of new products, develop strategies to ensure product success, and collaborate with cross-functional teams.
Qualifications
- Market Research and Go-to-Market Strategy skills
- Experience in Product Management preferred
- At least 1 year experience as Product Marketing Manager or similar role
- Familiarity with SDLC and martech solutions such as CRM and CDP
- Proven ability to launch omnichannel campaigns with performance marketing components, particularly SEO, SEM, programmatic marketing, and analytics
- Must have worked on innovative marketing campaigns such as the use of augmented reality, metaverse, gamification, etc.
- Excellent communication and presentation skills
- Analytical and strategic thinking
- Ability to work collaboratively with cross-functional teams
- Bachelor's degree in Marketing, Business or related field
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