Marketing Manager

3 weeks ago

QUEZON CITY, Philippines Cyberbacker Full time

Marketing Manager (FoodHub) / Remote Assistant Marketing Director
Location: Philippines
Shift: Bermuda Day Shift (Night Shift in PH)
Reports to: Marketing Director
Direct Reports: None (or Graphic Designer if applicable)
Duties:
Digital Strategy Development: Develop and implement digital marketing strategies specifically tailored for FoodHub (all the brands related to FoodHub)
Social Media Management: Manage and optimize social media platforms, content creation, and engagement strategies for FoodHub. (FB, IG, website) Client wants creative inputs from CB, frequency will be coming from Marketing Director (SMM Paid ads)
Market Research & Analysis: Conduct market research to identify digital trends and consumer behavior specific to FoodHub. Provide insights to improve digital strategies.
Performance Analysis: Analyze the performance of digital campaigns, track key performance indicators (KPIs), and adjust strategies to optimize results. (define success measures, provide report, analyze activity competition in Bermuda, oversee performance across brands, inspirational competition in the US in the Philippines, brand analysis- sales of the brand, menu item sales, identify the slow movers and come up with a marketing strategies which to remove or replace and know consumer behavior)
Content Coordination: Work closely with the Graphic Designer to ensure the visual content aligns with digital campaigns.
Remote Leadership: Support the Marketing Director with broader strategic initiatives and act as the Remote Assistant Marketing Director for the FoodHub brand.
Budget Management: Assist in managing the digital marketing budget and ensuring the effective use of resources.





Marketing Manager (Ultra)
Location: Philippines
Shift: Bermuda Day Shift (Night Shift in PH)
Reports to: Marketing Director
Direct Reports: None (or Graphic Designer if applicable)
Duties:
Digital Strategy Development: Develop and execute digital marketing strategies specifically tailored for Ultra.
Social Media Management: Manage social media platforms, content creation, and community engagement for Ultra.
Market Research & Analysis: Conduct market research to identify digital trends, consumer behavior, and competitive landscape for Ultra.
Performance Analysis: Monitor and analyze the performance of digital marketing campaigns, adjust strategies based on data-driven insights. (speed of service, customer interactions)
Content Coordination: Collaborate with the Graphic Designer to ensure that visual content supports and enhances digital campaigns.
Cross-functional Collaboration: Work with the Marketing Director and other teams to ensure digital marketing aligns with overall brand strategy.
Budget Management: Assist in managing the digital marketing budget and resources effectively.
Digital and Analog




TOOLS: Microsoft Office Apps, Adobe Suite, Constant Contact


IMPORTANT NOTES:
-Someone who has experience in the restaurant industry
-Knowledgeable of AI graphics

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