Brand Communication Manager
3 months ago
Job Summary: This role will be responsible for developing and executing comprehensive branding and
communication strategies that enhance our market presence and drive engagement with our target audiences. The
ideal candidate will have a strong background in brand management, communications, and a deep understanding of
the property tech industry.
Responsibilities:
1. Develop and implement a cohesive brand strategy that aligns with the company’s vision, mission, and goals.
2. Ensure brand consistency across all marketing and communication channels.
3. Create and execute a strategic communication plan that includes public relations, content marketing, social
media, and internal communications.
4. Manage the development of high-quality content for various platforms, including blogs, websites,
newsletters, and social media.
5. Conduct market research to identify trends, opportunities, and competitive landscape.
6. Position the company as a thought leader in the property tech industry through strategic initiatives and
partnerships.
7. Build and maintain relationships with key stakeholders, including customers, partners, and media.
8. Act as the secondary spokesperson for the company in media interactions and public appearances.
9. Lead and mentor a team of marketing and communication professionals.
10. Foster a collaborative and innovative team environment.
11. Set and monitor KPIs to measure the effectiveness of branding and communication efforts.
12. Provide regular reports and insights to senior management.
13. Develop and manage the brand and communication budget.
14. Ensure cost-effective allocation of resources.
Requirements:
● Bachelor’s degree in Marketing, Communications, Business, or a related field.
● Minimum of six (6) years of experience in brand management and communications, preferably within the
tech or start up industry.
● Proven track record of successfully leading branding and communication initiatives that drive business
growth.
● Creative thinker with a passion for storytelling.
● Strong interpersonal and communication skills, with the ability to influence and engage stakeholders at all
levels.
● High level of professionalism and attention to detail.
● Exceptional written and verbal communication skills.
● Strong leadership and team management abilities.
● Proficiency in digital marketing tools and platforms.
● Excellent strategic thinking and analytical skills.
● Ability to manage multiple projects and meet deadlines in a fast-paced environment.
● Creative mind - creative thinking and problem solving.
● In-depth understanding of the property/ tech landscape and trends.
● Experience with market research and data analysis.
Willing to work on site
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