Channel Partner Manager

4 weeks ago

Baguio City, Cordillera, Philippines Atticus Advisory Solutions Inc. Full time
Overview

Channel Partner Manager & Growth Marketer is responsible for growing the pipeline from the NetSuite ecosystem and other construction-tech partners. This role also involves running a "lean, repeatable marketing engine" to convert traffic into qualified leads, opportunities, and customer advocacy.

Responsibilities

A. Within the first 12 months, the key outcomes for this role include:

  • Generating 6-8 new leads per month sourced or influenced by partners.
  • Cultivating 12-18 active, producing partners, with at least six NetSuite Account Executives regularly bringing in business.
  • Improving the website\'s lead conversion rate to at least 2.0% and the MQL (Marketing Qualified Lead) to SQL (Sales Qualified Lead) conversion rate to at least 30%.
  • Creating at least six named customer stories and securing four or more public reviews.
  • Establishing a quarterly webinar schedule and co-hosting 2-3 industry events.
  • Documenting playbooks and repeatable processes, such as a sales/partner onboarding guide, co-sell playbooks, and webinar/event checklists.

B. Programs and Processes to Build & Own

The Channel Partner Manager will be responsible for building and owning the following programs and core processes:

  • Partner Strategy & Operations: Develop an ICP (Ideal Customer Profile) and tiering framework, a recruiting playbook, and a referral structure.
  • Growth Marketing Engine: Create a content calendar, optimize the website, manage events, and develop customer marketing initiatives like case studies and reviews.
  • Core Processes: Establish and document key processes such as lead registration and co-selling, partner onboarding, webinar execution, and the collection of customer stories.
Qualifications
  • 3 to 5 years of experience in SDR.
  • Fluency in the NetSuite ecosystem and experience in both partner management and marketing.
  • Comfort with CRM and marketing operations.
  • Allocation: 60% partner-sourced pipeline and 40% on marketing conversions and assets (total KPI).
  • US Working Hours; Remote.
Seniority level
  • Director
Employment type
  • Full-time
Job function
  • Marketing
Industries
  • Outsourcing/Offshoring

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