Campaign Specialist

3 weeks ago

Makati City, National Capital Region, Philippines Manulife Financial Full time

This role tackles developing and executing external communication strategies that enhance the company's presence in the bancassurance market. This position requires a dynamic individual who can effectively convey complex information to diverse audiences across various channels.

Position Responsibilities:

  • Develop and implement comprehensive customer communication plans that support the company's objectives in the bancassurance sector.
  • Craft clear, compelling, and consistent messages in support of distribution through multiple channels, including press releases, newsletters, reports, and social media as needed and requested.
  • Creation of marketing materials including but not limited to art cards, posters, social media posts, collaterals and EDMs.
  • Collaborate with marketing, sales, and product teams to ensure alignment and consistency in messaging across all customer touchpoints.
  • Measure the effectiveness of customer communication and campaign initiatives using analytics tools and prepare reports for management review and regular reporting.
  • Maintain a positive public image for the company by managing crisis communication and ensuring transparency and accuracy in all public statements.
  • Monitor industry trends, competitor initiatives and relevant news to provide insights and recommendations for proactive communication strategies.

Required Qualifications:

  • Bachelor's degree in Communications, Marketing, Journalism, or a related field.
  • Proven 3 years of experience in communications, customer campaigns, marketing, events or a similar role, preferably within the financial services or insurance industry.
  • A keen understanding/relevant experience in the bancassurance landscape and its unique communication challenges is an advantage.

Preferred Qualifications:

  • Exceptional written and verbal communication skills, with the ability to convey complex information clearly and in an engaging manner.
  • Strong project management skills, with the ability to manage multiple tasks and deadlines simultaneously.
  • Proficiency in using digital communication tools and platforms, including social media, content creation software and editing.

When you join our team:

  • We'll empower you to learn and grow the career you want.

  • We'll recognize and support you in a flexible environment where well-being and inclusion are more than just words.

  • As part of our global team, we'll support you in shaping the future you want to see.

關於宏利和恒康

宏利金融公司是一家業界領先的國際金融服務商,致力於幫助人們實現「輕鬆投資理財,樂享豐盛人生」。若要進一步了解我們,請瀏覽https://www.manulifeim.com/institutional/tw/en.

宏利是平等機會僱主

在宏利/恒康,我們擁抱多元。我們致力於吸引、培養及挽留和所服務客戶同樣多元的員工,並從而營造包容的工作環境,接納文化和個體差異。我們矢志維持公平的招聘、挽留、晉升及薪酬制度,我們管理的所有實踐及項目不會因種族、血統、原籍地、膚色、族裔、國籍、宗教或宗教信仰、信仰、性別(包括懷孕及其相關情況)、性取向、遺傳特徵、退伍軍人身份、性別認同、性別表達、年齡、婚姻狀況、家庭狀況、殘疾或受適用法律保護的任何其他因素而區別對待。

我們的首要任務是消除障礙,為員工提供平等就業機會。人力資源部代表將盡力為應徵過程中提出要求的申請人提供合理協助。申請人要求提供協助所分享的信息將會按照適用法律及宏利/恒康政策儲存及使用。應徵過程中如需協助,請聯絡 recruitment@manulife.com。

Working Arrangement

混合式
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