Activations and Business Planning Manager
1 week ago
L'Oréal is the world's largest and most profitable beauty company. Present in over 150 countries, L'Oréal has catered to all forms of beauty in the world for over 100 years and has built an unrivalled portfolio of more than 36 international, diverse and complementary brands including L'Oréal Paris, Garnier, Maybelline New York, Nyx Professional Makeup, IT Cosmetics, Lancôme, Kiehl's, Urban Decay, Shu Uemura, Giorgio Armani, Yves Saint Laurent Beauté, Ralph Lauren, Diesel, Biotherm, Clarisonic, Kérastase, L'Oréal Professionnel, Matrix, Vichy, and La Roche-Posay.
For more than a century, L'Oréal has devoted itself solely to one business: beauty. The group's mission is to provide the best in cosmetics innovation to women and men around the world with respect for their diversity. We want to bring beauty to all people. Our ambition for the coming years is to win over another one billion consumers around the world by creating the cosmetic products that meet the infinite diversity of their beauty needs and desires.
Our business is energetic and vibrant, underpinned by strong ethical principles and our belief that financial performance and responsible business go hand-in-hand. We are driven each day by our six founding values - Passion, Innovation, Entrepreneurial Spirit, Open-mindedness, Quest for Excellence and Responsibility.
The distance between beauty and tech is closing rapidly, and we are determined to be pioneers in this new beauty tech world. New digital technologies and services are making the world of beauty move faster than ever before. Data and artificial intelligence are opening new horizons for personalization and customization. By incorporating digital into everything that we do, we are creating a better relationship with our consumers.
When beauty and tech collide, the impossible can happen
In our journey, we are looking for talented individuals who can lead us on this mission.
Would you like to be a part of the adventure?
Being the world's #1 beauty company, L'Oréal empowers its people who are ready to take bets, think out of the box, defend their convictions, be resilient and leave their own mark. They are offered numerous opportunities, fast track careers and early responsibilities. L'Oréal has ambitious goals and is striving for excellence. This permanent learning experience helps you stretch your potential.
We define success as making a positive, conscious impact. At L'Oréal, you will be encouraged to think and act beyond your job. We push boundaries and move fast globally to stay ahead of the game. Your job will be your own innovation playground. We encourage different points of view. What sets you apart is what makes you great. You will always have the space to question, express, agree and disagree. We unleash everyone's potential. Here, learning opportunities are endless. You will build your own unique path. We believe in the impact of great mentors. You will be inspired by people you won't ever want to forget.
What will you do?
The Activations & Business Planning Manager reports to the Head of Commercial and is expected to drive the growth of the business and market share gain by effectively translating brand strategy into impactful customer and shopper marketing, while ensuring forecast accuracy and optimized investments. Expected to understand internal L'Oreal operation in order to partner properly with the Commercial Team. He oversees provincial distributors as part of overall forecast.
Key Responsibilities
- Collaborate with Marketing to translate brand growth drivers and strategies to drive recruitment, frequency and bigger baskets in salon partners.
- Lead category and channel projects to ensure sell out or offtake growth
- Support Head of Commercial for target setting
- Work with Commercial Team to provide tools that address market gaps and meet customer expectations
- Work with Commercial Team to provide gap-generating and gap-mitigating animations to achieve sales forecast
- Align with Operations teams on NPI distribution plans, supply concerns and obsolete inventory management
- Lead channel and customer investment calendar with Commercial Team, and leads investment optimizations when needed
- Directly liaise with provincial distributors for sell-in targets and animation support.
- Drive the performance of Total PPD (P&L).
- Co-ordinate with other internal departments on retailer/client activity (sales, supply chain, marketing, customer service, education, merchandising, legal department).
Who are we looking for?
- Bachelor's degree in Business administration, Management, Engineering or a related field.
- More than 5 years direct relevant experience in trade marketing and/or key accounts management
- Excellent communication and interpersonal skills, with the ability to build and maintain professional relationships with stakeholders at all levels.
- Ability to work in a fast-paced, dynamic environment and manage multiple priorities.
- Strong negotiation and conflict resolution skills.
- Strategist
- People Developer
- Integrator
L'Oréal is committed to building a diverse environment and is proud to be an equal opportunity employer. L'Oréal closely prohibits discrimination against any employee or applicant for employment because of the individual's race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, disability or any other characteristic protected by law.
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