Senior Sales and Marketing Optimization Officer
4 days ago
Discover your 100% YOU with MicroSourcing
Position: Senior Sales and Marketing Optimization Officer
Location:Eastwood (1880)
Work setup & shift: Hybrid work setup | Day shift
Why join MicroSourcing?
You'll have:
- Competitive Rewards: Enjoy above-market compensation, healthcare coverage on day one, plus one or more dependents, paid time-off with cash conversion, group life insurance, and performance bonuses.
- A Collaborative Spirit: Contribute to a positive and engaging work environment by participating in company-sponsored events and activities.
- Work-Life Harmony: Enjoy the balance between work and life that suits you with flexible work arrangements.
- Career Growth: Take advantage of opportunities for continuous learning and career advancement.
- Inclusive Teamwork: Be part of a team that celebrates diversity and fosters an inclusive culture.
Your Role:
As a Senior Sales and Marketing Optimization Officer, you will:
- Develop and implement data-driven conversion rate optimization strategies to enhance lead quality, boost conversion rates, and improve overall sales performance.
- Generate and present insightful sales and marketing reports to support data-driven decision-making.
- Optimize and manage HubSpot CRM functionalities to streamline sales workflows, improve operational efficiency, and enhance team productivity.
- Analyze sales data and performance metrics to identify trends, patterns, and opportunities for continuous improvement.
- Provide strategic recommendations based on data insights to enhance conversion rates and drive revenue growth.
- Design and maintain dashboards and reports using HubSpot and other analytics tools to monitor key sales metrics and performance indicators.
- Collaborate with sales and marketing teams to align strategies, improve lead management, and enhance nurturing processes.
- Leverage data-driven approaches to refine sales forecasting accuracy and optimize pipeline management.
- Conduct A/B testing and performance experiments to optimize sales workflows, email campaigns, and funnel activities.
- Train and support sales teams in utilizing HubSpot CRM and other sales optimization tools effectively.
- Stay informed on industry trends, best practices, and emerging technologies in sales automation, CRM systems, data analytics, and conversion rate optimization.
What You Need:
Non-negotiables:
- 3+ years of experience in sales optimization, sales operations, revenue operations, or a related role with a strong focus on HubSpot CRM.
- Proven experience in data analysis and reporting, with the ability to translate insights into actionable strategies.
- Hands-on experience with sales process automation, lead management, and CRM optimization.
- Strong knowledge of conversion rate optimization (CRO) and experience with A/B testing.
- Advanced proficiency in HubSpot CRM, including lead scoring, automation, pipeline management, and reporting.
Preferred skills/expertise:
- Certification in HubSpot CRM or data analytics tools (a plus but not required).
- Additional expertise in sales methodologies, sales performance monitoring, and sales forecasting.
- Experience in sales enablement and training sales teams on CRM best practices.
- Familiarity with sales automation technologies and data visualization tools.
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About MicroSourcing
With over 9,000 professionals across 13 delivery centers, MicroSourcing is the pioneer and largest offshore provider of managed services in the Philippines.
Our commitment to 100% YOU
MicroSourcing firmly believes that our company's strength lies in our people's diversity and talent. We are proud to foster an inclusive culture that embraces individuals of all races, genders, ethnicities, abilities, and backgrounds. We provide space for everyone, embracing different perspectives, and making room for opportunities for each individual to thrive.
At MicroSourcing, equality is not merely a slogan – it's our commitment. Our way of life. Here, we don't just accept your unique authentic self - we celebrate it, valuing every individual's contribution to our collective success and growth. Join us in celebrating YOU and your 100%
For more information, visit https://www.microsourcing.com/
Terms & conditions apply
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