Biddable Campaign Delivery Senior Executive Manila, Philippines

1 week ago

Manila, National Capital Region, Philippines Groupm Pakistan Full time
Biddable Campaign Delivery Senior Executive

Buying, Trading & Investment
Manila, Philippines
Requisition ID: 40606

INDIVIDUAL RESPONSIBILITIES

• Serve as key point of contact on brief delivery responses and work with GroupM Agency Planner in developing cross-practice media execution.

• Compile all necessary media recommendations (i.e. cross practice media schedules) from respective GroupM Nexus Buying teams and review alignment/QA as per original agency brief.

• Oversee end-to-end project management of campaign brief, delivery, and closure.

• Be responsible across all campaign tracking and reconciliation requirements (including KPI delivery at a cross practice level).

• Support the Director of Campaign Delivery team to identify scalable solutions across key account campaigns and ensure optimal delivery and performance alongside all GroupM Agencies and GroupM Nexus Buying teams.

• Support directors in promoting knowledge share and continuous learning around POVs, trends, and relevant skills to cultivate a high-performing team.

• Share regular updates with Agencies on campaign performance, such as in-flight optimizations and necessary schedule adjustments.

• Assist GroupM agencies on consolidating data for ad hoc based reports (e.g. CSI/Savings Report/Cost Avoidance).

• Deliver holistic cross-practice campaign analysis (i.e. mid and post campaign reports) working with respective buying teams to provide actionable insights and optimisation recommendations.

• Identify new product opportunities that will enhance clients' digital front.

• Roll out test and learn initiatives to drive continuous improvements in campaign performance.

• Take an active role in developing broader biddable strategic recommendations and best practices to scale impact at market and regional level.

• Any other project or tasks as assigned from time to time.

GROUP RESPONSIBILITIES

• Demonstrate solid knowledge of all GroupM Agencies deliverables at a cross-practice level and ensure brief gaps are filtered to the GroupM Nexus teams, such as identifying any misaligned KPI, minimum spend benchmark, and unrealistic campaign expectations.

• Strong understanding of media behaviors and how the target audience interacts with specific practice delivery and ensure common understanding across GroupM Nexus.

• Proactively address, and when needed escalate, any issue that compromises the quality and timeliness of deliverables with markets' GroupM Nexus leadership and agency.

• Provide technical perspective in client meetings when specific expertise is required.

• Maintain quality control and assurance practices across the assigned cluster of clients and proactively advise agencies on campaign improvements.

• Maintain and comply with finance processes (such as month-end reconciliations, billing entries/updates across biddable practices), GroupM policies, and procedures.

• Facilitate and influence cross-function collaboration by demonstrating openness to new ideas and interest in learning from colleagues with different expertise.

• Encourage knowledge share and continuous learning.

More about GroupM

GroupM leads and shapes media markets by delivering performance-enhancing media products and services, powered by data and technology. Our global network agencies and businesses enable our people to work collaboratively across borders with the best in class, providing them the opportunity to accelerate their progress and development. We are not limited by teams or geographies; our scale and diverse range of clients let us be more adventurous with our business and talent. We give our talent space, support, and tools to innovate and grow.

In recent years, the Philippines has emerged as one of the fastest-growing economies in Southeast Asia. Al-Jazeera noted the market demonstrating "an unprecedented period of macro-economic buoyancy and political stability," spurring both domestic and international business growth. It is also one of the largest and fastest-growing digital markets in Southeast Asia, with growth expected to increase exponentially in the next few years.

With a population of 109.5 million, 59.2% of these currently have access to the internet. By 2022, the Philippines' internet population is forecasted to be 73%. Coupled with the Philippines' vibrant economic growth and the expansion of its digital footprint, GroupM Philippines is well-positioned as an exciting and innovative organization for media players and talent to be.

GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity – it's about belonging. We celebrate the fact that everyone is unique and that's what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.

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