
Marketing Coordinator
4 weeks ago
We are seeking a proactive and detail-oriented Marketing Coordinator to join our growing team. The ideal candidate will have 2–3 years of experience executing marketing campaigns, either in-house or within an agency environment, and a strong desire to take ownership of projects in a collaborative, fast-paced setting.
You will report to the Head of Marketing and work closely with our Marketing Artists, Social Media Manager and Marketing Project Manager to coordinate campaigns, manage content, and deliver consistent, data-driven marketing initiatives that support our Sweepz brand, games brands and business goals.
Roles and Responsibilities:
Campaign Coordination & Execution
Assist in the planning, setup, and execution of marketing campaigns across multiple channels (digital ads, social media, email, etc.).
Manage campaign timelines, coordinate with artists and game teams, and ensure deliverables are met on schedule.
Monitor campaign performance and flag optimization opportunities to the marketing team.
Content Management
Draft, edit, and schedule content across ads, social media, and email CRM campaigns.
Maintain consistency in brand voice and visual style across all marketing materials.
Collaborate with the Marketing Artists to produce engaging, on-brand creative assets.
Data Collection, Reporting & Analysis
Compile campaign performance metrics, including social engagement, ad performance, and website analytics.
Support the Head of Marketing in identifying trends and actionable insights to improve campaigns.
Maintain accurate records of campaign results for reporting and internal review.
Cross-Department Collaboration
Work with the Product games teams, Platform, Operations, and Customer Service teams to align marketing activities with business priorities.
Support the launch of new game titles and features with coordinated marketing efforts across relevant channels.
Proactively acquire information and assets from other product teams to improve your campaigns and posts
Skills & Qualifications
Bachelor's degree in marketing, advertising, or communications
Experience: 2–3 years of marketing campaign experience (in-house or agency). Gaming, entertainment, or digital media industries are a plus.
Strong organizational skills and ability to manage multiple projects at once.
Excellent English written and verbal communication skills.
Familiarity with marketing platforms, including Facebook ads, Google Ads, Twitter Ads, etc.
Familiarity with social media management platforms and basic email marketing tools.
Comfort working with analytics dashboards (Google Analytics, social insights, etc.).
A proactive, problem-solving mindset with a strong attention to detail.
Collaboration: Ability to work cross-functionally and communicate effectively with creative, technical, and business teams.
Initiative & Ownership: Self-directed and proactive, with the ability to identify opportunities and drive social media strategy forward without needing step-by-step instructions.
A team player eager to grow, learn, and take on new challenges in a dynamic marketing environment.
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