Social Media Manager

4 weeks ago

Davao City, Davao, Philippines Wedded Wonderland Full time
Overview

Wedded Wonderland is the ultimate destination for all things weddings, lifestyle, and celebrations. With a global community of brides, grooms, and wedding enthusiasts, we inspire, educate, and connect couples with the best in the industry.

We are seeking a dynamic and creative Social Media Manager to join our team. The ideal candidate will be deeply passionate about weddings, fashion, lifestyle, and digital culture, with a proven ability to create engaging content and build vibrant online communities. This role is at the heart of how we connect with our audience, drive trends, and amplify the magic of weddings worldwide.

Responsibilities

Content Creation & Curation

  • Develop and execute a social media content calendar that aligns with Wedded Wonderland's voice, values, and campaigns.
  • Create visually stunning and emotionally captivating content (photos, videos, graphics, reels, written posts) tailored to each platform.
  • Source and curate wedding trends, lifestyle inspiration, and community-generated content.
  • Collaborate with the editorial, partnerships, and events teams to amplify campaigns and activations.

Scheduling & Publishing

  • Manage and schedule posts across Instagram, TikTok, Facebook, Pinterest, YouTube, and LinkedIn for maximum engagement.
  • Ensure timely, consistent publishing in line with trending moments, cultural events, and campaign timelines.
  • Monitor DMs, comments, and mentions, engaging with the community in a friendly and authentic way.

Community Management

  • Build and nurture a strong connection with our audience, creating meaningful conversations and engagement.
  • Collaborate with influencers, creators, and brand ambassadors to expand Wedded Wonderland's global reach.
  • Spot opportunities to highlight real weddings, user stories, and industry collaborations.

Analytics & Reporting

  • Track, analyze, and report on social media performance, audience growth, and content trends.
  • Provide actionable insights to refine strategies and campaigns.
  • Stay up-to-date with platform changes, trending content formats, and wedding industry developments.

Platform Management

  • Keep Wedded Wonderland's profiles optimized, polished, and reflective of the brand's premium positioning.
  • Experiment with new features, creative formats, and platform opportunities to stay ahead of trends.
  • Oversee social advertising campaigns to boost visibility and reach.
Qualifications
  • Education: Bachelor's degree in Marketing, Communications, Digital Media, or related field.
  • Experience: 2+ years in social media management, ideally in weddings, fashion, lifestyle, or entertainment.
  • Skills:
    • Strong understanding of Instagram, TikTok, Pinterest, YouTube, Facebook, and LinkedIn.
    • Excellent copywriting and storytelling skills with a flair for wedding and lifestyle narratives.
    • Proficiency in design and editing tools (Canva, Adobe Photoshop, Premiere Pro, After Effects).
    • Familiarity with social media scheduling tools (e.g., Hootsuite, Later, Zoho Social, Publer).
    • Creative thinker with an eye for aesthetics, trends, and cultural moments.
    • Comfortable on-camera for content when needed (a plus).

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