Assistant Trade Marketing Manager

3 days ago

Ayala Alabang, National Capital Region, Philippines Concepcion Business Services, Inc. Full time
Role Overview

We're looking for a dynamic and detail-oriented Assistant Brand Manager (Trade Marketing Focus) to join our team. This role will bridge brand strategy with trade execution—ensuring our presence in retail and activations is consistent, impactful, and aligned with brand guidelines. You will own how our brand shows up in front of shoppers, partners, and customers, driving awareness and conversion through smart, creative, and well-executed trade initiatives.

Responsibilities
  • Activations & Campaigns: Manage end-to-end execution of trade and consumer activations (planning, logistics, execution, and post-evaluation).
  • Collaborate with agencies, vendors, and internal teams to ensure activations deliver both brand equity and sales impact.
  • Track and evaluate performance of activations, providing insights and recommendations for improvement.
  • Retail & In-Store Excellence: Develop, implement, and maintain retail modules, displays, and POSM materials—ensuring they follow brand guidelines while maximizing shopper impact.
  • Own how the brand shows up in-store: from planogram execution to shopper experience.
  • Coordinate with sales and trade partners to ensure merchandising execution consistency across key accounts.
  • Brand Presence & Guidelines: Serve as the custodian of the brand at retail and trade touchpoints, ensuring all executions are on-brand and aligned with global and local brand guidelines.
  • Champion innovative ways to present the brand at retail, events, and trade shows.
  • Conduct regular market checks to assess competitor visibility and identify opportunities for improvement.
  • Cross-Functional Collaboration: Work closely with Sales, Marketing, and Supply Chain to ensure seamless execution of initiatives.
  • Provide trade marketing support for new product launches, ensuring effective sell-in and sell-out strategies.
  • Support brand team with insights from retail and activation performance.
Minimum Qualifications
  • Bachelor's degree in Marketing, Business, or related field.
  • 2–3 years of experience in Trade Marketing, Brand Management, or Retail Marketing (FMCG, consumer electronics, appliances, or similar categories preferred).
  • Strong project management and organizational skills; able to handle multiple projects simultaneously.
  • Creative thinker with an eye for detail and strong execution discipline.
  • Excellent communication and stakeholder management skills.
  • Proficiency in Microsoft Office (Excel, PowerPoint, Word); experience with design tools is a plus
Key Competencies
  • Strong Executional Discipline
  • Retail Activation Knowledge
  • Coordination and Project Management
  • Communication and Interpersonal Skills
  • Analytical Thinking and Problem Solving
Qualifications
  • As above under Minimum Qualifications
Details
  • Seniority level: Mid-Senior level
  • Employment type: Full-time
  • Job function: Marketing and Sales
  • Industries: Consumer Goods

#J-18808-Ljbffr

  • Trade Marketing Specialist

    2 days ago

    Ayala Alabang, National Capital Region, Philippines beBeeTrade Full time ₱800,000 - ₱1,200,000

    Job OverviewWe're seeking a detail-oriented trade marketing professional to join our team. This role will bridge brand strategy with trade execution—ensuring our presence in retail and activations is consistent, impactful, and aligned with brand guidelines.This individual will own how our brand shows up in front of shoppers, partners, and customers,...

  • Sales & Marketing Assistant

    4 weeks ago

    Ayala Alabang, National Capital Region, Philippines Filinvest Group Full time

    About the job Sales & Marketing AssistantThe Sales & Marketing Assistant provides vital support to the Sales and Marketing team in executing promotional strategies, coordinating client communications, and maintaining accurate records of sales activities. This role plays a key part in driving brand visibility, enhancing guest engagement, and ensuring the...

  • Senior Marketing Manager

    5 days ago

    Ayala Alabang, National Capital Region, Philippines Filinvest Development Corporation Full time

    The Senior Marketing Manager will be responsible for end-to-end development and execution of field marketing activations, trade merchandising, and digital engagement strategies that drive lead generation and sales conversion. This role will lead the Marketing Team and will work in close alignment with Sales to bring campaigns to life in the project catchment...

  • Trade and Logistics Coordinator

    5 days ago

    Ayala Alabang, National Capital Region, Philippines beBeeLogistics Full time ₱250,000 - ₱450,000

    Job Title: Trade and Logistics CoordinatorJob SummaryWe are seeking a highly organized and detail-oriented Trade and Logistics Coordinator to join our team. The ideal candidate will have excellent communication skills, strong organizational abilities, and experience in logistics or administrative roles.This is an exciting opportunity for someone who wants to...

  • Marketing Manager

    4 weeks ago

    Ayala Alabang, National Capital Region, Philippines HRTX Full time

    Position: Marketing Manager Location: Alabang Work Arrangement: Monday - Friday Daily Onsite Position Overview : We are seeking a dynamic and results-driven Marketing Manager to lead and oversee all marketing activities, ensuring the effective promotion of our brand and its offerings. The ideal candidate will have expertise in brand management,...

  • Digital Marketing Manager

    3 days ago

    Ayala Alabang, National Capital Region, Philippines Lattice Semiconductor Full time

    OverviewThere is energy here…energy you can feel crackling at any of our international locations. It's an energy generated by enthusiasm for our work, for our teams, for our results, and for our customers. Lattice is a worldwide community of engineers, designers, and manufacturing operations specialists in partnership with world-class sales, marketing, and...

  • Branch Manager

    7 days ago

    Ayala Alabang, National Capital Region, Philippines RCBC Full time

    Job Summary Plan and implement the sales strategies, ensure the attainment of goals, and secure long-term sustainability of the Business Center. Monitor market conditions and developments in the trading area and identify current and prospective sales opportunities including competitor movements. Grow customer base, improve

  • Accounting Associate

    4 weeks ago

    Ayala Alabang, National Capital Region, Philippines Vanity Box Marketing Full time

    Job Role: Accounting AssociateCompany: Vanity Box Marketing and TERC Builders Group CorpIndustry: Retail & ConstructionLocation: Tunasan, Muntinlupa City (APPLICANT MUST BE ABLE TO COMMUTE TO AND FROM THE HEAD OFFICE)Are you a fresh graduate looking to kickstart your career in accounting and office administration? Vanity Box Marketing and TERC Builders Group...

  • Marketing Associate

    4 weeks ago

    Ayala Alabang, National Capital Region, Philippines Insular Life Assurance Co., Ltd. Full time

    Onsite – Insular Life Head Office, AlabangContract Duration: September 2025 – February 2026Full-time | Office-basedAre you organized, reliable, and ready to jump into a fast-paced environment?Join Insular Life's Marketing team during our peak season and play a key role in our merchandise operations and special campaigns What You'll Be DoingAs our...

  • Brand Marketing Manager

    4 weeks ago

    Ayala Alabang, National Capital Region, Philippines Michael Page Full time

    Shape brand strategy for a leading appliances brandLaunch bold campaigns across ATL, BTL & digital mediaAbout Our ClientOur client is a leading player in the electronics and appliance sector, known for delivering innovative and high-quality products that elevate everyday experiences. With a strong market presence and a culture that values creativity,...