Trade Product Manager

1 day ago


Makati City, National Capital Region, Philippines RCBC Full time

The Product Manager is primarily responsible for the development and management of products assigned to him/her by the Department Head and/or the Division Head. He/she ensures product growth and profitability; proper management of the products' marketing mix -- Product, Pricing, Promotions, Place and People; and compliance with various regulatory requirements related to the product/s.

Job Summary

The Product Manager is primarily responsible for the development and management of products assigned to him/her by the Department Head and/or the Division Head. He/she ensures product growth and profitability; proper management of the products' marketing mix -- Product, Pricing, Promotions, Place and People; and compliance with various regulatory requirements related to the product/s.

How will you contribute?
  1. Assists in achieving the department's business objectives through his/her products: sales, revenue, profitability and cost. Takes part in every aspect of determining revenue targets, support requirements, and expense budgets required in every project, i.e., CAPEX, advertising, promotions, suppliers and vendors.
  2. Acts as the Co-Business Owners of the product/s and ensures timely product delivery and meets the optimum product performance.
  3. Introduces new products and product innovation using global banks as benchmark, concepts/ideas from other industries, new technologies, etc.
  4. Formulates and recommends strategies and action plans to initiate enhancements for existing products and/or services.
  5. Coordinates product development process, together with project manager in major projects, to ensure timely delivery of product/enhancements. Coordinates with various units of the bank for this purpose.
  6. Prepares concept paper, business case, business requirement documentation, and other requirements for approval of various committees. Prepares necessary documentation for BSP notification/approval. Finalizes Product Manual, standard Memorandum of Agreement (MOA), change requests, and other documents to implement new/enhancements to product/service.
  7. Finalizes Service Level Agreement (SLA) between various business and operating units that will have a direct impact on the assigned project, if applicable.
  8. Formulates training programs, information and communication plans, distribution channel strategies, and promotional campaigns to pursue business growth.
  9. Monitors and analyzes product performance, campaigns and projects vs. targets, P&L and ROI objectives; formulates and implements action plans to improve product performance.
  10. Reviews product costing and ensures that these are updated and competitive.
  11. Regularly conducts research regarding products: competitive surveys, feedback from customers and other stakeholders, internet-based research, etc. Initiates and recommends relevant research that could require external resources. Keeps abreast of industry/global trends and uses these to explore opportunities to grow his/her product/s.
  12. Prepares accurate and timely reports to internal and/or external units and/or parties.
What will make you successful?
  1. Preferably with two (2) years banking experience specifically exposure on banking products.
  2. Working knowledge of sales methods and practices.
  3. Good knowledge of banking and financial products.
  4. Strong leadership skills.
  5. Good product management skills.
  6. Strong work ethic / highly driven and self-motivated / passion to excel.
Seniority level

Entry level

Employment type

Full-time

Job function

Business Development, Marketing, Product Management

Industries

Banking

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