Marketing Automation Specialist

1 day ago

Manila, National Capital Region, Philippines Pax8 Full time

On-site - Manila Fresh Graduate/Student Diploma Full-time

Job DescriptionDescription

No matter who you are, Pax8 is a place you can call home. We are growing globally, and are now expanding across Australia, New Zealand and Asia.

Culture is important to us, and at Pax8, it's business, and it IS personal. We are passionate, creative, and humorously offbeat. We work hard, keep it fun, and expect the best.

We Elev8 each other. We Advoc8 for our partners. We Innov8 continuously. We Celebr8 life.

Position Summary:

The Marketing Automation Specialist plays a critical role in ensuring our Marketing/Sales tech stack is positioned to meet the needs of our rapidly globally expanding business. They develop, document, and maintain current and future features within the marketing automation platforms.

This role is based in Makati City, Manila. Employees are expected to work from the office.

Essential Responsibilities (includes, but is not limited to):

  • Continually create and manage platform performance, including users, roles, workspaces, programs, smart campaigns, smart lists, sync/system errors, forms, landing pages, tracking, automations, segmentation, lead routing, MQL structure, channel management, retention, privacy policies, manage a mature lead scoring, lead routing and lead management process.
  • Manage administration and expanded use of marketing automation platform by building, maintaining, and optimising a best-in-class system.
  • Utilise best practices, including documentation, guidance, training, and enablement across varied functional teams.
  • Continually create and manage integrations, including customer relationship management system, event management platform, webinar platform, ad tech, and other tools in the technology stack.
  • Ensure a successful configuration, implementation, and maintenance of all marketing programs within platform.
  • Apply compliance and legal requirements (CAN-SPAM, GDPR, CCPA, data security, branding, etc.) to the marketing platform; define user roles and develop guidance to support the compliance.
  • Collaborate with marketing campaign, customer, and product marketing teams on marketing platform strategy, campaign execution, A/B testing and processes.
  • Work collaboratively across marketing functions to create seamless data and campaign flow in addition to mature processes for reporting.

Ideal Skills, Experience, and Competencies:
  • At least two (2) years of experience working in marketing automation, operations/data and/or equivalent agency/consultant experience.
  • Strong experience with Cvent - or similar event management system.
  • Marketo experience is preferred but not necessary.
  • Salesforce knowledge is desirable.
  • Experience in and deep understanding of data workflows, architecture, field syncs, campaign hierarchy, attribution, reporting, and lead management.
  • Familiarity with commonly requested marketing platform integrations and associated B2B technologies (CRM, Webinar, Sales Enablement systems).
  • Experience or familiarity with HTML, CSS, JavaScript, and responsive email coding preferred.

Why join Pax8?
  • At Pax8, we want to support you in both work and play. Sometimes there isn't enough time for the latter, which is why Pax8 offers an additional 2 weeks of bonus leave every year AND YES, the 2 weeks are available from your first day
  • In addition to the above, we offer all our employees Private Health Insurance. Beneficial for when life happens, and also for tax time too
  • Unlimited growth through our learning & development (L&D) programs in an environment that fosters internal promotions, helping you gain the necessary skills to reach the next step in your professional journey
  • Connecting with our community is important – which is why we have our donation matching program, DEI-B events, and our employee resource groups to ensure everyone feels at home at Pax8.

About Us:

Pax8 is the leading value-added cloud-based SaaS marketplace, simplifying the cloud journey for our partners by integrating technology, business intelligence and proactive service to deliver an unparalleled experience. Serving thousands of partners through the indirect sales channel, our mission is to be the world's favourite place to buy cloud products.

Equal Opportunities

Pax8 is an equal opportunities employer and welcome individuals who are in possession of the appropriate requirements to work within the country the role is based in. Offered individuals will be asked to undertake identity, security compliance and reference checks. Your privacy is important to us. Your data will be held in accordance with Data Privacy best practices and processed only in accordance with our recruiting processes.

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