
Sales and Marketing Manager
5 days ago
Join to apply for the Sales and Marketing Manager role at Crimson Education
Crimson Education is a global EdTech company founded in 2013. We transform students into world leaders through personalised education and technology. We are the world's leading college admissions consultancy, with a broad track record and scale across 30 markets.
What are the main responsibilities for this role?- Supporting the development of Crimson's marketing strategy with a focus on increasing lead generation and conversion.
- Designing and creating cross-platform digital marketing collateral including social media ads, organic social content, digital flyers and booklets and Facebook/Instagram/Google campaigns.
- Monitoring lead generation and conversion across all marketing initiatives to ensure campaign optimisation and market growth.
- Achieving revenue targets by conducting consultations and customising programs for prospective clients.
- Forging partnerships with associated businesses, non-profits, organizations, and more.
- Working with the Local Area and Digital Marketing Teams to develop/enhance lead generation methods by identifying opportunities for campaigns, services, and distribution channels that will lead to an increase in leads and sales.
- Engaging in outreach activities such as presenting at school talks, careers expos, and Crimson seminars.
- Collaborating with the sales team, with occasional in-person sales and client meetings to pitch services and help close leads.
- Bachelor's degree in marketing, communications or a related field, and/or equivalent job experience in marketing with a preference for experience in the education space.
- Experience with industry-standard design and video editing software, such as Adobe Creative Suite (Photoshop, Illustrator), Canva or iMovie.
- Knowledge of project management, marketing automation platforms and social media marketing tools is a plus.
- Strong storytelling skills and experience in public speaking.
- Experience with higher education or a deep understanding of the college application process.
- Comfort with video chat and speaking over the phone.
- Some experience in sales or business development is a plus.
- Salesforce
- Understanding of the US/UK undergraduate application process
- Rapidly growing startup with a flexible working environment where you will be empowered to structure how you work.
- Opportunities for development and internal promotions.
- $1000 individual training budget per year to support continuous learning.
- Psychologist on staff and regular fireside chats/workshops to support the team.
- Radical Candor as a core feedback approach.
- A global presence across 28 markets with options to work from offices or remotely.
If you're passionate about growing in a fast-paced, collaborative environment and want to work with cutting-edge technology, we'd love to hear from you
Please monitor your spam/junk email folder for correspondence from Team Tailor.
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