E-commerce Specialist

Set-up and Location: WFH/Onsite Work Schedule: 10:00AM to 7:00PM (AEDT) | 7:00AM to 4:00PM (PH) Employment Type: Full-time Ready to do work that actually excites you? About The Client The company is redefining home tech distribution with its innovative, consultancy-style approach. With intricate understanding of market trends and customer needs, we deliver tailored solutions that empower homes and transform the future of technology - representing premium brands such as LIFX and GravaStar in major Australian retailers. Our Purpose To represent premium brands at the forefront of innovation and consumer trends. Job Objective Drive revenue growth and operational excellence across company’s Shopify online store — by leading site optimisation, promotional execution, and digital performance reporting. This role ensures all eCommerce initiatives complement our B2B retail partnerships and deliver measurable sales and brand impact. What You’ll Do: You’ll be the kind of person who: 1. E-commerce Operations & Site Management Manage and maintain Shopify website(s), including uploading new product listings, optimising existing product pages, and ensuring catalogue accuracy. Continuously seek out and implement user experience (UX) improvements across both sites, aligning with global best practices for e-commerce. Ensure the technical health and smooth functionality of both platforms. 2. Digital Marketing Execution (Email & Promotions) Formulate and send regular email campaigns (promotional, newsletter, lifecycle) to drive sales and engagement. Maintain and distribute the B2C Promotional Calendar, ensuring all offers and product launches are executed accurately across the websites, email, and partner channels. Work to improve post-purchase satisfaction and manage communication across all customer touchpoints. 3. Performance Strategy & Reporting Formulate and implement core growth strategies for e-commerce to maximise sales and profitability. Monitor daily, weekly, and monthly KPIs and generate routine performance reports. Maintain and update the overarching B2C strategy docs. 4. Agency & Stakeholder Liaison Act as the primary point of contact for external agencies managing Paid Marketing (Meta/Google) and organic socials, ensuring alignment with the promotional calendar and overall strategy. 5. Marketplace management/maintenance We currently transact on JB Hi-Fi Marketplace (linked via Mirakl to our Shopify), but will require attention & monitoring. We may also introduce additional marketplaces into the mix in future. Note: Additional responsibilities may be introduced based on the candidate’s experience and company growth priorities. Success Metrics Grow online sales and improve key Shopify metrics like conversion and repeat purchase rate. Boost email engagement and subscriber growth through effective campaigns. Maintain accurate listings, pricing, and presentation across all eCommerce channels. Live our values — Tech Savvy, Entrepreneurial, and Clever — through collaboration and initiative. Requirements What You Bring: We're looking for someone who: Non-Negotiable Skills & Experience Shopify Expertise: Proven hands-on experience managing and operating a D2C store on the Shopify platform. Klaviyo Proficiency: Hands-on experience creating, segmenting, and sending marketing campaigns using Klaviyo or a similar email platform. Google Analytics: Competency in using Google Analytics (preferably GA4) to monitor performance and extract actionable insights. Other Skills Required Aligned with company’s values – Tech Savvy, Entrepreneurial and Clever; Passionate about consumer electronics and smart-home technology; Results-oriented with a proven track record of exceeding revenue targets; Highly self-motivated with a bias for action and data-driven decision-making; Excellent communication, organisation, and time-management skills; Experience collaborating with external marketing agencies and 3PL partners; Canva or Photoshop skills for supporting EDMs and promotions preferred; Canva experience is looked up favourably,as there will be some asset creation/adjustments required to support maintenance of the Shopify store and creation of EDM campaigns in Klaviyo. Proficiency in Microsoft Excel for internal reporting purposes highly favoured. #J-18808-Ljbffr